River of Dreams

LogooffThe perkiest morning TV talk show teams with the most resilient e-commerce site for some goodwill. Amazon is hosting a wish list for children who could use some holiday cheer, and the Today Show is giving it some old-school TV plugging. It’s a win for everyone, especially Amazon, which mi ght find more than a few shoppers buying themselves and others presents too.

Help a child in need by purchasing an item from the Today Show Gift Drive Wish List. NBC’s Today show is working with over 200 organizations, including local Boys & Girls Clubs and the NYU Medical Center. We ask that items purchased not be gift-wrapped.