On the Road to Reformation… or Rehab

Search_insider_masthead_2_3What Search Insider has readers so divided? One wrote, "Great article!  It definitely works as a Bill of Rights, but it just as easily be a ‘Ninety-Five Theses’ for the Web 2.0 marketing generation." Another wrote, "Were you on drugs when you wrote this? Or just out of anything worthwhile to say?"

I’ll admit the tone’s a bit different, but what’s the fun of writing every week if you don’t experiment? Personally, it’s a little too heavy for my tastes, but what do I know? I just write the stuff.

From the article:

We have the right to remain silent, no matter who we are. We the marketers need to demand transparency from those we do business with. We the consumers need to vocalize our privacy concerns, though it’s hard to speak out about issues we don’t understand. We the search engines need to be more outspoken in educating our constituents. We the press need to use our powers responsibly. We all have rights. We’ll share some of them today to further the dialogue among all of us.  

More here at MediaPost, if you think I haven’t run out of anything worthwhile to say.