Not sure how much live blogging I’ll get to do today, but as an experiment I’ll do some Twitter recaps of DigiDay Mobile in NYC today. Most of the first session highlights come from Adam Broitman (@AMediaCircus) but there will be some more variety coming up.
You can also find me tweeting at @dberkowitz
Conference Breakfast Presentation: Engaging Mobile Millennials through Conversational Search – Join ChaCha VP Rob Wilk
as he walks you through some essential tips for reaching mobile youth
on their prized possession – their phone. See how engaging them through
conversational SMS search can lead to trusted relationships, increased
brand affinity and a bigger impact for your bottom line.
Wilk asks, have you had a “holy s%#@ moment on ChaCha?” I.e. asked an
obscure question and had the answer delivered in moments? #digiday