Jeff Jarvis at BRITE 09

Jeff Jarvis spoke to a lot of his slides that are already on
SlideShare. You can flip through the slides, but they're not too
helpful out of context. It was pretty much all over the place. 

American journalist Jeff Jarvis at the 2008 Wo...Image via Wikipedia

A few nuggets from the event:

  • Your worst customer is your best friend – you can turn that to your advantage.
  • Everything a brand does needs to be in public. "The more public you are, the more Google juiceyou have." Brands will soon be evaluated on their google rankings. [Soon? That day's here.]
  • Your product is your ad, your customers are your ad agency.
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