LeeAnn Prescott Gives a State of Social Media in Numbers

LeeAnn Prescott, a longtime research analyst friend, is sharing some great research on social media. I’ve embedded her presentation below and shared a couple bullets from VentureBeat (there’s far more there, where she’s a regular contributor), and you can find more analysis on her Research-Write blog.

A couple highlights:


  • One in four (25%) US Internet page views occurred at one of the top social networking sites in December 2009, up 83% from 13.8% in December 2008.
  • Nearly one in 10 visits went to one of these sites in December 2009, versus 5.8% in December 2008.