0160 Archives - Page 3 of 16

Columns

Stop Dreaming of a Stripe Christmas

Image via Stripe.com So, Twitter's talking about allowing people to buy stuff from tweets. Great news, right! Umm, maybe… I posted a column in Ad Age about this. The pre-edited version is below, so read the better version there, or my edition below. Stop Dreaming of a Stripe Christmas for Twitter Most marketers can park […]

Written by David Berkowitz August 27, 2014November 26, 2020

Uncategorized

What Gary from Veep Can Teach You about the Future of Marketing

Are you a Veep fan? If not, you should be, as this is the show that will teach you everything you need to know about the next trillion-dollar idea in marketing and technology. Or something like that. The polished, edited version is in Ad Age. My draft is below for your reading pleasure. Why Garyoke […]

Written by David Berkowitz May 19, 2014November 26, 2020

Columns
Emerging Media

If Not Nike, Who Will Win the Wearable Marathon?

Here's another byline that I&39;ve been delayed in posting. Like other bylines, I&39;ve included my original version below; the edition in Ad Age undoubtedly reads better, so you may want to skip ahead to that one instead.   FuelBand Won the Sprint, But Here’s How to Win the Wearable Marathon By David Berkowitz April 18 […]

Written by David Berkowitz May 12, 2014November 26, 2020

Conferences and Events

Want to Catch the Guy Who Catches Predators? Join Me in Westchester in May

Note: MRY, my employer, is an official media sponsor of the Westchester Digital Summit, and MarketersStudio.com is supporting the sponsorship as well. You're welcome to read my Media Sponsorship Policy to learn more about what that means. Next month, I have a homecoming of sorts. For the first time, I&39;m speaking at a public event […]

Written by David Berkowitz April 23, 2014November 26, 2020

Conferences and Events
Technology

Bringing Home the Beacon: How Location-Based Marketing is Changing in 2014

I was going to give this talk last month at an event from Digital Media Review, the folks behind IndustryIndex.com. Then it turned out that the day before I was going to give the talk, I became a father, so the talk wasn't happening.  While becoming a father was great news for me, an added […]

Written by David Berkowitz March 18, 2014November 26, 2020

Flubs, Gaffes, and Blunders
Mobile

My Conversation With Spammy App Nomad's CEO

A lot of folks today are getting spammed by the app Nomad. Below's my exchange with the CEO, in case it&39;s helpful. No, I&39;m not linking to the app to give it any remote SEO benefit. If you see someone share Nomad though, don&39;t download it. Spamming contacts John Trabelsi <john@…> Thu, Mar 13, 2014 at […]

Written by David Berkowitz March 14, 2014November 26, 2020

Conferences and Events
Food and Drink

What's Cooking at SXSW? The New SXSW Cookbook

Do you like cooking? Do you wonder what Ben Huh, Dennis Crowley, Craig Newmark, and Dan Ariely would cook for you if they came to your home to prepare a 100-course meal? Well, wonder no more, thanks to the official SXSW Cookbook! I'm a contributor to this one, included in the mix of past South […]

Written by David Berkowitz March 5, 2014November 26, 2020

Blogging

Ian Chee Has a Blog

My colleague Ian Chee, MRY's Chief Strategy Officer, now has a blog. He says I inspired him to do it. Ten years after I started blogging, others are still coming on board. Welcome to the blogosphere, Ian! Did I mention he&39;s really smart? See his piece on the Instagram Rule of 11 as Exhibit A. […]

Written by David Berkowitz March 5, 2014November 26, 2020

Columns
Social Media

WhatsApp Recap: 5 Rules for a Post-Facebook World

Thanks to some exciting recent personal news, I've been a bit behind with posting a few things here, but after Facebook announced its $19 billion acquisition of WhatsApp, I was able to bang out a few words for Ad Age on what this means.  Here&39;s my original versio of the column below (meaning: the version […]

Written by David Berkowitz March 1, 2014November 26, 2020

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0160

Stop Dreaming of a Stripe Christmas

More Posts Coming Soon (Really!)

What Gary from Veep Can Teach You about the Future of Marketing

If Not Nike, Who Will Win the Wearable Marathon?

Want to Catch the Guy Who Catches Predators? Join Me in Westchester in May

Bringing Home the Beacon: How Location-Based Marketing is Changing in 2014

My Conversation With Spammy App Nomad's CEO

What's Cooking at SXSW? The New SXSW Cookbook

Ian Chee Has a Blog

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