This is a useful tool for saving articles to read later. Some others prefer tools like Evernote or Google Keep.
I love books but don’t spend too much time with marketing books. Meanwhile, here are some authors to check out for broader topics around business and behavior
Alone Together was a landmark book on what our digital devices are doing to relationships, and Reclaiming Conversation is about what to do to take back control.
Start with Where Good Ideas Come From or The Ghost Map and you’ll get a newfound appreciation for the history of scientific breakthroughs
He’s one of those authors who writes so well that you should even (or especially) read books of his you don’t even think you’ll like, and you’ll probably love it anyway.
Whether he’s writing about cults or comic books, you will almost definitively see media, marketing, or technology in new ways after reading pretty much anything he’s written.
He’s best known for Love is the Killer App, one of the more influential business books I’ve read; I interviewed him about it for eMarketer soon after it came out, and we’ve remained friends since. Any of his books will have the potential to inspire you to get more out of your career though.
You’re also welcome to join his Serial Marketers community on Slack. Just visit serialmarketers.net and request access.