I’m not quite sure how this happened, but this wound up being my busiest event stretch perhaps ever, and this doesn’t include some events I’m attending (including Fast Company Innovation, ad:tech NY, and Techonomy) but not participating in, nor does it include some university guest lectures. Let me know if you can make it to any […]
What Are You Making of Yourself? Serially Sporadic Wants to Know
In the latest edition of the Serially Sporadic newsletter, I share some of the usual links and events while reflecting on a surprising email I received. I’ll include the full introductory write-up here; you can view the newsletter for the other links. I received a surprising email a week ago – one of those rare […]
Join My Upcoming Webinar: Trends to Look for in 2018
I have a fun webinar coming up with Victoria Feder of the Online Marketing Institute in conjunction with the launch of a course I developed with them. Here’s a taste of what we’ll cover on October 18: We’ll discuss which emerging trends will have the biggest impact for marketers in 2018. Will augmented reality catch […]
A Prize Fight Over What Media Wants
This was originally published in Ad Age. They took out my Trump joke though. So this version is better. A Prize Fight Over What Media Wants The heavyweight fight between Floyd Mayweather and Conor McGregor may have been the most pirated event ever. Is that because the distributors don’t understand the fundamentals of the media […]
Marketers Hopes and Dreams for Artificial Intelligence
This month, I went down to Mexico City (one of my favorite cities) to speak at IAB Conecta. Fortunately, I had some good, new material to share – a lot of research commissioned by Sysomos covering marketers’ attitudes toward artificial intelligence, and some of my own thoughts on the responses. The talk in Mexico was […]
A Total Eclipse of the Ad Industry
I posted a tweetstorm this week, given that I can’t resist beating a dead metaphor. For those who prefer something more linear and less real-time, here it is: A total eclipse of the ad industry: the ad industry is undergoing its own #SolarEclipse, but no one wants to watch it. We’ve longsince been eclipsed as […]
Serially Sporadic Issue 6: A New Kind of Newsletter
The Serially Sporadic newsletter is back, and I’m trying to change things with the approach. I did away with the table of contents, the pro bono ads (which was a fun idea, but couldn’t last indefinitely), and other things that distracted from the main purpose of informing and inspiring. Below is the opening letter, and […]
Tune into VentureBeat to Hear about the Future of AI
I talked to VentureBeat a little bit ago about where artificial intelligence is heading and the future of social media. It was one of the more wide-ranging and fun interviews I’ve given, thanks to the interviewing chops and intellect of Stewart Rogers and Travis Wright. I met Travis 10 years ago at a Web 2.0 […]
When Will Facebook Find Its Voice?
A more polished, edited version of this appeared in Ad Age. You’re stuck with the original ‘director’s cut’ here. When Will Facebook Find Its Voice? Amazon, Google, Microsoft, and now Apple made their voice-activated hardware approaches clear. There’s one proverbial elephant that isn’t in the literal living room right now though: Facebook. Does that mean […]
The Rebirth of Advertising
La French Touch, a conference series connecting French entrepreneurs around the world, invited me to speak at their NYC event in June and gave me 20 minutes to talk about anything I wanted regarding marketing. After toying around with some ideas, the presentation ultimately became The Rebirth of Advertising. It was originally dubbed “The End […]