Marketing a Startup vs. Marketing an Agency

This was originally published in Adweek, albeit with a much longer title So, you’re considering taking on a marketing leadership role, perhaps as a chief marketing officer. You see two potential paths: rising the ladder at an agency or taking on a startup job. Each route has its peaks and pitfalls, and as someone who […]

Join Serial Marketers on Slack

Want to connect with fellow serial marketers? One of my summer projects, launching in July, will be the Serial Marketers group on Slack. I’ve been meeting more phenomenal people lately who are sharing great resources (including articles and technologies), hiring, organizing events, and otherwise doing work that should be shared and socialized further. Anyone in […]