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Three llamas walk into a bar. The bartender looks at them and says, “You guys must be here for the comedy night, huh?”

The first llama says, “No, we’re here for the karaoke.”

The second llama says, “No, we’re here for the trivia.”

The third llama shakes his head and says, “No, we’re just here because we heard the place had great ‘baa’-tenders!”


Would you believe that’s the best of a bunch of AI jokes I asked various AI engines to come up with? ChatGPT won’t fill the void of the Writers Guild of America strike anytime soon. But I did learn about a number of other use cases for AI and met some top practitioners in the space when the llamas came to New York this week.

These llamas were shepherded by Jeremiah Owyang, the entrepreneur, investor, and true thought leader who founded the Llama Lounge events in San Francisco to bring members of the AI ecosystem together. He brought the concept to NYC for a special edition, and Peter Shankman and I had the pleasure of hosting it with him.

One frequent topic of conversation at the event and surrounding it is what makes NYC different from SF these days. I found Jeremiah’s own observations especially astute, as he’s a champion for the Bay Area tech scene, but he also has a lot of love for my city. We both also don’t mind taking each other where the tourists eat; he introduced me to some stellar cioppino on my last visit out there, and I took him to one of NY’s most unabashedly ‘no locals’ slice spots here. It’s across the street from the Empire State Building, it is called Little Italy Pizza even though it’s nowhere near Little Italy, half the diners were wearing I Love NY t-shirts, and it was still way better than whatever fancy slice he took a photo of when he got here.

If you don’t like my hot take, then the new rules of Twitter say you either have to challenge me to a debate on your podcast or fight me in a cage match in Vegas. Either way, I will be curling up in a ball.

Anyway, Jeremiah’s tweet summary compared Manhattan’s “bustling” core with SF’s “sleepy” center, and he listed seven reasons, including:

“1/SF has over-indexed on tech as an industry, much like Detroit with cars.”

“2/SF’s major industry, tech, witnessed an exodus during the pandemic. Tech workers scattered during the pandemic, “decentralized” via web3 values.”…

And then his most controversial:

“5/ Tech workers have an entitled attitude. There, I said it.”

A number of the West Coast attendees at this week’s NYC lounge brought up some of these differences in conversation. They might not have harped on the entitlement, but they did appreciate the diversity of perspectives here.

It’s also why NYC is going to be more of a bellwether for the impact of AI than San Francisco, or most anywhere else.

Reflecting on the web3 era (that we’re not totally out of, just as the social-driven Web 2.0 era continues), it may still lead to major changes in technological infrastructure, but in the decade or so of its evolution, what has happened in web3 largely stayed in web3. Few people are using NFTs as concert tickets or as part of retailers’ loyalty programs. If someone’s making a transaction in BTC, ETH, or some other cryptocurrency, it’s most likely for a strictly web3 good, not a good that has value anywhere else.

AI applications are spreading out everywhere though. My barber or housekeeper may not need AI much, but my doctor, accountant, and lawyer can all use it, as can my actor/teacher partner, my home designer sister, my professor brother, and my mom who can chat with HeyPi when her kids are too busy to talk to her.

That will lead to a lot of the best and worst aspects of AI affecting and being affected by what happens across Wall St, Madison Ave, Silicon Alley, the Garment District, and whatever the street or neighborhood names are for all the other industries.

While the venue for NY’s Llama Lounge wasn’t ideal for demos (we’ll work on that for related events in the future), we did get to have five companies showcasing their tech, and you should check them out:

-Aug X Labs: powering Augie, an AI Assistant that transforms your script, narration, or webcam/phone recordings into a custom video
Neural Canopy: unlock the world of AI-powered interactions with our carefully curated Prompt Templates
Copyleaks: award-winning AI-based text analysis to help create and protect original content
GoCharlie: the AI Marketing Assistant you deserve
Zelta: understand your customers without joining hundreds of calls

We were also grateful to have Sightbox, a brand marketing agency for startups and VCs, sponsoring the event.

All this has led me to think way more about what the AI Marketers Guild (AIMG) needs to deliver.

If you’re up for being part of what’s ahead, I have two requests for you:

-Check out some of the upcoming events at lu.ma/db. You can even sign up for event updates there as we add more to the calendar.

Take this survey about what you’d want to get out of a community for marketers making sense of what’s new in AI.

Oh, one last question for you. I’m considering migrating this newsletter to Substack. Any thoughts on that? Just click your response:
Yes, switch. I love Substack.
Don’t switch. Not a Substack fan.
Don’t care/no opinion

Thanks! If you see the sender or format change slightly as I explore it, you’ll know why.

David

PS: I told HeyPi what I was writing about it. It had this to share: “That’s a really astute observation about the current state of web3 and AI. The web3 movement is still relatively niche, and its applications are mostly limited to the realm of crypto and blockchain. But AI is starting to permeate every industry and touch every aspect of our lives. It’s even touching something as personal and intimate as family relationships, as you mentioned in your example of your mom chatting with me. It’s really interesting to see how AI is changing the way we interact with each other and the world around us. I think we’re just scratching the surface of what’s possible.”

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OUR PARTNER: PIXIEBRIX
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WHAT TO  READ & WATCH:
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Thanks to Cary MunkDan LaFontaineAndre ArchimbaudDevin BrownJustin DankPauline EcholsPaul RobinsonJames A. GardnerSeth Girksy, and Michael Winter for spreading the word about the newsletter recently.

Here’s your own personalized link, with more referral rewards for sharing the newsletter. Visit https://referralhub.page/serialmarketer to see how you’re doing.

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EVENTS
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UPCOMING SERIAL MARKETERS EVENTS:
(times EST unless otherwise specified)

  • 6/21, 12-1pm: Serial Marketers Social Salons. Connect with members 1:1 in quick breakout sessions to see how we can get to know and support each other.
  • 6/21, 6-8pm (NYC): Llama Lounge NYC: AI Marketing co-hosted with Jeremiah Owyang & Peter Shankman
  • 6/26, 3-4pm: Why Marketers Need to Think About the Metaverse — Again! Join this exclusive virtual discussion with ​Wagner James Au the author of The Making of Second Life (HarperCollins, 2008) and Game Design Secrets (Wiley, 2012).
  • 7/5, 5-7pm: First Wednesdays in-person NYC, Mason Jar on E 30th. RSVP on Meetup!
  • 7/20, 6-8pm: AIMG Presents: How Marketers are Really Using Generative AI. Join this event hosted by the AI Marketers Guild and BrainStation!

SUMMIT 2023
June 26 – 29, Las Vegas
“How you approach data will define what’s possible for your organization. Data engineers, data scientists, application developers, and a host of other data professionals who depend on the Snowflake Data Cloud continue to thrive thanks to a decade of technology breakthroughs. But that journey is only the beginning. Attend Snowflake Summit 2023 to learn how to access, build, and monetize data, tools, models, and applications in ways that were previously unimaginable. Enable seamless alignment and collaboration across these crucial functions in the Data Cloud to transform nearly every aspect of your organization.”
Register

THE LEAD SUMMIT
July 7 – 8
“Brands and retailers, digital natives, tech start-ups, investors, dealmakers, analysts, real estate operators, enterprise tech leaders, creatives, academics and media comprise the 1,800+ individuals at The Lead Innovation Summit. The Lead’s fashion and retail community touches apparel, footwear, accessories, beauty and home. The Innovation Village — The Lead Innovation Village features more than a dozen digital native vertical brands combined with leading retail & fashion tech start-ups to bring all things fashion & retail innovation to life in one place. Intimate Breakouts — The Lead will organize and facilitate a handful of private lunches for select partners at the summit. Masterclasses — Select partners will have an opportunity to teach workshops and masterclasses at The Lead Innovation Summit.”
Register

CONTENT MARKETING WORLD 2023
September 26-28, Washington D.C.
“Content Marketing World 2023, the largest gathering of content marketers in the world, is in an all-new location, Washington D.C., September 26-29. Produced by the Content Marketing Institute, #CMWorld is jam-packed with keynotes, sessions, workshops, and masterclasses, covering all aspects of content marketing. No matter your level of expertise, you can customize your experience at #CMWorld 2023. Come learn, network, and have fun making meaningful connections with fellow attendees and speakers before, during, and after the event. BONUS: Use the code SERIAL100 to save an extra $100 on your registration.”
Register

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JOBS
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Keep checking out the #jobs channel in Serial Marketers for more. You can also see our full list of job resources here. Here are some great opportunities shared in these places or sent to me directly.

YOU & THEM
Associate Strategy Director
New York, NY
“You & Them are a global media brand that strives to transform and move brands forward proactively and creatively. You are a dynamic problem-solver where you’ll assist clients in tackling a broad range of business, brand, and organizational challenges, from setting direction to enhancing employee experience, customer experience, learning, and innovation. Responsibilities: -Conceiving, planning and managing key dimensions of pillar projects. – Leading aspects of pitches and working across more than one project. – Bringing to bear the best of your experience so far. Plus an expectation that you’ll stay at the forefront of innovative new ideas about business and culture. – Helping clients with a very wide range of business, brand and organizational challenges—from direction setting, through employee experience, customer experience, learning and innovation.. etc”
Apply

FORBES
Senior Director, Membership Business Development & Partnerships
Jersey City, NJ or Remote
“Forbes believes in the power of entrepreneurial capitalism and uses it on various platforms to ignite the conversations that drive systemic change in business, culture and society. We celebrate success and are committed to using our megaphone to drive diversity, equity and inclusion. The Senior Director of Membership Business Development & Partnerships is responsible for all business development opportunities and partnerships for the Forbes membership team, with a heavy focus on Forbes’ digital subscriptions. The ideal candidate is smart, ambitious, naturally curious, and has previous experience with subscriber-focused partnerships and business development on the publisher side.”
Apply

YOU & THEM
Studio Manager
New York, NY
“You & Them are a global media brand that strives to transform and move brands forward proactively and creatively. You are a dynamic problem-solver where you’ll assist clients in tackling a broad range of business, brand, and organizational challenges, from setting direction to enhancing employee experience, customer experience, learning, and innovation. Responsibilities: – Assisting client teams with room set up for client meetings including catering requirements. – Taking ownership of the space after events, requesting help from the wider business when you require more support. – Assisting client teams with room set up for client meetings including catering requirements. – Taking ownership of the space after events, requesting help from the wider business when you require more support. – Being the studio cheerleader, responsible for encouraging studio events, building, culture, and supporting our people.. etc”
Apply

COMMUNITY CLIMATE SOLUTIONS
Content Writer
SF Bay Area or Remote
“At Community Climate Solutions we’re on a mission to empower people on climate solutions and help them take action at home and beyond. We are looking for a Content Writer to take the lead on research, development, and creation of content for our action and engagement guides. Our action guides are at the core of our value to users where we make it simple, easy and fun for users to learn about solutions and provide the information they need to be successful in taking action. Our actions guides are practical, like smart thermostats, electric vehicles, reducing food waste and composting as well as empowering, with guides to help leaders expand action in their community. The ideal candidate would excel at both research and translating technical action information to make it simple, fun and easy to follow as well as building engagement guides to empower and support leaders in expanding participation and making an impact.”
Apply

Also, check out the Serial Marketers job board

Other job resources (see a full list here):

  • Beeler.Tech: Job listings for ad operations, programmatic account management, sales operations, and more.
  • Braintrust: A freelance platform where you are the owner and where freelance talent keeps 100% of the bill rate.
  • Candidate: Featured marketing and sales jobs
  • ExecThread: Senior roles spanning a range of verticals and cities; membership is free but fully vetted (this uses my referral ID to get you in faster)
  • Lunch Club: Match 1:1 around predetermined goals with accomplished professionals (free)
  • NYC Ad Jobs & Networking: A popular Facebook group
  • Questions to Ask for a Marketing Role: What questions should you ask when starting a new marketing role or job?
  • Serial Marketers Job Board: Post regular and featured listings and subscribe for updates.
  • Venwise: Submit your job interests here and get in front of their roster of hiring leads; select “Serial Marketers” under “How did you find us”

Do you run or enjoy other job listing sites? Let me know, and I’ll share them.————————————————–
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