A colleague who I worked with last year shared a brutal post
this week about triple-digit layoffs at the old ranch.
Coincidentally, I was already working on this post that’s a round-up of resources that may be helpful.
I’m hoping you, dear reader, aren’t in such a situation as the one my former colleagues face right now. But if you are, I get it. It’s not just that by another roll of the dice, I’d have been caught up in those layoffs. Over the years, I’ve been laid off, ghosted, chewed up, spit out, roasted, and put through enough grinders to feel ever so grateful when the right fit has come my way.
If you’re having a better stretch, good. That gives you a chance to follow the adage of networking before you need it. But today’s missive isn’t just about networking.
In my ‘spare’ time, I’ve created a slew of resources that I often use. They could be useful for you or others you know, so bookmark or share them.
Most of these make an appearance on my master spreadsheet, entitled “How Can I Help You?
” Whenever I want to share this with someone, I just type ;help on my phone or laptop, and it automatically spits out the URL http://bit.ly/howdavidcanhelp
, which itself redirects to a Google Sheet that is publicly viewable. (Thanks TextExpander
for making that hack work on the PC.)
This newsletter adds more context for how to use them. If you’ve seen these before, great! But there could be a few you missed or some refreshers that could come in handy, and there are one or two you probably haven’t seen yet because almost no one has.Jobs
This newsletter had job lists nearly from its inception, and I love nothing more than getting people a step or two closer to that right role for them. I have a bunch of job links in every issue, but there are way more on this round-up that I keep on Notion
. If you have any good ones to add, let me know.
I also maintain a custom job board for the community
(and any friends of the community). Search away, or share your own posts directly. Thanks to the Serial Marketers assistant, Ellie Rose Almeda, for regularly updating the board, as well as our event calendar
Are you trying to hire a startup marketer? Read through the 18 Types of Startup Marketers
. It can help you determine what kind of marketer you are looking for. And sharing this reminds me how much I enjoyed working with comic artist Hira Arshad; hire her on Fiverr
What questions should you ask when interviewing for a marketing role? I have just the guide! Here are 100+ questions to ask
, designed for someone interviewing for a job or starting a new one and navigating the organization. Education
During the pandemic, I wound up writing a brief encyclopedia of marketing terms. Berky’s Marketing English
remains available for free. You should read it if only for the pictures, not the articles, thanks to Isabela Flores de Moura
— a brilliant creative talent who I’m itching to work with again. Maybe we’ll do a web3 edition of the book. Or I can follow Jack Dorsey’s route and skip right to web5.
Can I confess something? I’m sometimes a terrible marketer when it comes to marketing things I’ve done. Can you relate? While I was consulting and working on projects with the European strategist Jovana Kovac, we created a 12-part course on DIY Demand Generation
where I included tons of templates and guides. I didn’t share it much but am proud of the work, and it should be useful for in-house marketers, consultants, students, and many others. The first 25 readers who use the code BERKYVIP can get it all for free.
You can also access other marketers’ expertise and book time with them on the Serial Marketers portal
on Superpeer. If you’d like to join this roster yourself as a featured expert, email me.
There’s a lot more in the Help spreadsheet, and there are dozens of posts in Serial Marketers every week that could lead to jobs, networking, or educational opportunities for you. The community has its own weekly e-mail newsletter, exclusive for members, so even if Slack isn’t your thing, there are other ways to stay connected. Request to join
, and I’ll let you in.
What else would make any of this more useful for you?
Really, how can I help?
I won’t stop asking, and I’ll be sure to update you on these resources periodically.
PS: If you are at Cannes next week, don’t forget to register for the Mediaocean Retreat
hosted with Beet.TV. More importantly, email me so we can see if we’ll be at the same yacht, villa, or macaron shop at the same time.