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Serial Smörgåsbord

  Pre-SXSW, I’ve got a bunch of updates for y’all that I’m itching to share. As a reminder, Serial Marketers is co-hosting our first-ever SXSW Marketer Mixer thanks to the generous support of Mediaocean and Prohaska Consulting. It’s Saturday, March 12, and I’d love to meet anyone who will be out in Austin. RSVP at https://sxsw-marketers.eventbrite.com/ (password: […]
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Berky’s Marketing English – Web3 Edition

  The First Rule of Cryptocurrency for marketers is simple: ignore the prices. That’s the red herring. It doesn’t matter if the market cap of Bitcoin one day is equal to all the world’s wealth ever assembled or Eritrea’s gross national product during a slow year. It’s akin to marketers judging the internet’s value in […]
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Living Fast and Slow

  One of the things that I think humans get wrong the most is trying to make time consistent for everyone everywhere. An hour for me may be the same hour for a Maasai community member or a Saudi princess, but we all experience time differently and personally. My last hour won’t feel quite the […]
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The Very Model of a WFH Professional, Act II

  Last year, I chronicled the shift to indefinite work-from-home life with a modern, major adaptation. The nation’s grand reopening deserves an equally grand sequel, albeit with equally apologies to W.S. Gilbert and Arthur Sullivan. Welcome to Act II. Enter: WFH ProfessionalAllegro vivace We’re lately vaccinated as our blood has Covid RNAWe’re no longer elated watching Cuomo speak […]
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Curated Serendipity

  Last week, I was on a call Mark Burrell, the co-founder of parenting platform Weldon who I got to know when he was co-founder of crowdsourcing marketplace Tongal. We were talking about community (shocking), and he mentioned how some of the best value of networking through communities comes from serendipity. This was particularly true of events like South […]
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