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Conferences and Events

  1. Conferences and Events
  2. Social Media

OMMA Social Panel: Socially Awkward: Using Social Media in Difficult Client Categories

Image via Wikipedia Socially Awkward: Using Social Media in Difficult Client Categories Dorothy Wetzel, Partner, Chief Marketing Extrovert, Extrovertic Seth Ginsberg, President, TGI Healthworks Moderator: Catharine P. Taylor, Columnist, MediaPost Here's the last panel of the day from the whirlwind of OMMA Social. Amazing to think it&39;s nearly 5pm already – today flew by. Dorothy: […]
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  1. Conferences and Events
  2. Social Media

OMMA Social Panel: The Personal CPM: Quirky Idea or Future Marketing Reality?

Li by Thomas Hawk via Flickr The Personal CPM: Quirky Idea or Future Marketing Reality? Moderator: Charlene Li, Founder, The Altimeter GroupDavid Honig, Co-Founder, Media6DegreesJoe Marchese, President, SocialVibeJamie Tedford, Founder/CEO, Brand NetworksEric Wheeler, CEO, 33Across Q: Something about the social graph. Charlene's mic isn&39;t working well. Eric: With media, it&39;s about the connections between people […]
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  1. Conferences and Events
  2. Social Media

OMMA Social Panel: Seen But Not Heard; When Is It Appropriate for Brands to Simply Listen?

Cover of Listen Seen But Not Heard; When Is It Appropriate for Brands to Simply Listen? Moderator: Cory Treffiletti, President/ Managing Director, Catalyst:SF Shane Ginsberg, Executive Director, Global Business Development, Organic Gary Goldhammer, Senior Vice President & Director, Client Services West, Edelman Digital Martin Green, COO, meebo Matt Sanchez, CEO, VideoEgg Rich Ullman, SVP of […]
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  1. Conferences and Events
  2. Social Media
  3. Technology

Ford President of the Americas Mark Fields on In-Car Digital and Social Technology

Image via Wikipedia I've been holding back on one more Ford post, as I wanted to get something up on Advertising Age&39;s DigitalNext blog where I&39;ve joined as a regular contributor. There, you can find excerpts of my interview with Ford President of the Americas Mark Fields; it&39;s a more bite-sized highlight reel and you […]
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  1. Conferences and Events
  2. Media

Online Media Panel – Gotham Media Ventures Breakfast Tackles The Future of News and Information

Earlier, I posted coverage of the traditional media panel from today&39;s Gotham Media Breakfast. Now we get to the online panel coverage. Overall, I found the traditional media panel more compelling for a number of reasons: Times are especially tough for traditional media companies, so it's really great timing to hear their strategies for dealing […]
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  1. Conferences and Events
  2. Media

Gotham Media Ventures Breakfast Tackles The Future of News and Information – Traditional Media Panel

This morning I attended a breakfast eventfrom Gotham Media Ventures on The Future of News and Information at the Harvard Club in Manhattah. There were two panels and I'll break this up into two posts for readability. My notes are below; most of them are paraphrased but exact quotes are noted. Update: You can also […]
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  1. Columns
  2. Conferences and Events
  3. Search Engine Marketing
  4. Technology

Have You Driven a Search Engine Lately? – Ford on Cars as Search Engines

  Today's MediaPost column is excerpted from my Ford interviews at CES. This week I&39;ll also post the full videos and transcripts. Have You Driven a Search Engine Lately? YOU MAY be used to using your phone as a search engine, and you&39;ve seen ideas for years about your TV serving as a search engine, […]
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