Flubs, Gaffes, and Blunders Archives

Blogging
Flubs, Gaffes, and Blunders
Food and Drink
Newsletter

Baking vs. Cooking

Ignorance isn’t always bliss, but ignorance can be informative. It was only as an adult, after college, when I learned that there was a material difference between baking and cooking. I’d meet people who identified as enjoying one or the other. There are bakers, and there are cooks. Growing up, I didn’t know the difference. […]

Written by David Berkowitz June 9, 2021June 9, 2021

Flubs, Gaffes, and Blunders
Mobile

My Conversation With Spammy App Nomad's CEO

A lot of folks today are getting spammed by the app Nomad. Below's my exchange with the CEO, in case it&39;s helpful. No, I&39;m not linking to the app to give it any remote SEO benefit. If you see someone share Nomad though, don&39;t download it. Spamming contacts John Trabelsi <john@…> Thu, Mar 13, 2014 at […]

Written by David Berkowitz March 14, 2014November 26, 2020

Flubs, Gaffes, and Blunders
Technology

How Do Brands View Vendor Pitches?

Digiday has a fantastic post this week featuring Brian Maynard, director of marketing for Jenn-Air at Whirlpool, on what he thinks of vendors pitching him all the time. It seems like every single vendor knows how to find him: I can tell you that every day, every single day, I receive somewhere between 50-75 touches […]

Written by David Berkowitz October 31, 2012November 26, 2020

Flubs, Gaffes, and Blunders

Buzzfeed, Interesting Word Choice in Your Meme Coverage…

Buzzfeed just posted about the "Ignore Hitler" meme spreading through Draw Something. I'm not really offended by the meme, but there has to be a better subheader for the story than saying "They&39;ve lost 6 million…" That&39;s an unfortunate Holocaust reference, used in the context here of an app losing some users.  &0160;

Written by David Berkowitz May 15, 2012November 26, 2020

Customer Service
Flubs, Gaffes, and Blunders
Mobile
Travel

TripIt’s Questionable Billing Practices Tarnish Travel App

I've been a big fan of TripIt for years, logging more than 292,000 miles of trips through the travel service that organizes travel plans into useful itineraries easily accessible via mobile devices. My enthusiasm for them was greatly diminished though recently due to their billing practices and clear lack of understanding why what they&39;re doing […]

Written by David Berkowitz January 23, 2012November 26, 2020

Columns
Flubs, Gaffes, and Blunders
Social Media

The Chosen Media

The Chosen Media originally published in MediaPost’s Social Media Insider (update: for the benefit of the Walgreens representative who commented below, and the benefit of anyone else who may be confused, this entire column is an opinion, as is everything else on this blog) “Now therefore, if You will obey our voices, and keep our […]

Written by David Berkowitz January 17, 2012November 26, 2020

Arts and Entertainment
Columns
Flubs, Gaffes, and Blunders

Netflix In Netflux Flunks Recommendations

Qwikster can come soon enough Netflix In Netflux Flunks Recommendations originally published in MediaPost's Social Media Insider I wouldn&39;t have predicted that I&39;d be seeking a new entertainment recommendation service right at the time that I&39;ve been using Netflix the most. Sadly, with its forthcoming split into two companies, Netflix has lost any concept of […]

Written by David Berkowitz September 20, 2011November 26, 2020

Columns
Flubs, Gaffes, and Blunders
Social Media

Don't Be a Weiner

originally published in MediaPost's Social Media Insider Congressman Anthony Weiner, representing New York&39;s 9th district, has many accomplishments under his belt, from putting at-risk teens to work removing graffiti in a program he called "Weiner&39;s Cleaners" to getting elected "Whip" of his Congressional class. Marketers will be wise to pay attention to something else that […]

Written by David Berkowitz June 7, 2011November 26, 2020

Flubs, Gaffes, and Blunders

As Slate Shows with Siemens, Contextual Ad Targeting Still Needs to be Trained

I was reading through an article on Slate analyzing Mitt Romney's comments about a proposed U.S.-Russia nuclear arms treaty and did a double-take. It started to talk about rail-based missiles, and then went on for a bit. Right next to the article was an ad from Siemens touting the benefits of high-speed railroads. I wonder […]

Written by David Berkowitz July 7, 2010November 26, 2020

Flubs, Gaffes, and Blunders

Don't Ever Send Press Releases to "Friends" on Facebook

PR practitioners, here's a very simple lesson: do not send press releases or mass mailed pitches to journalists you happen to be friends with on social networks. It&39;s very poor form, an intrusion, and lazy. I had to blog this one, especially after Jeremy Epstein&39;s great post last week, "Dont Confuse Access with Permission." He […]

Written by David Berkowitz May 3, 2010November 26, 2020

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Older posts

Flubs, Gaffes, and Blunders

My Conversation With Spammy App Nomad's CEO

How Do Brands View Vendor Pitches?

Buzzfeed, Interesting Word Choice in Your Meme Coverage…

TripIt’s Questionable Billing Practices Tarnish Travel App

Netflix In Netflux Flunks Recommendations

As Slate Shows with Siemens, Contextual Ad Targeting Still Needs to be Trained

Don't Ever Send Press Releases to "Friends" on Facebook

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