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The Best Connection Request Ever or… Memoirs of a Maker

As I publish issue 200, six years after starting this newsletter as the monthly-ish Serially Sporadic and four years after taking it weekly, it’s an apt time for time travel. The year was 2013. I had recently wrapped up a seven-year run with my corporate alma mater 360i when my alma mater Binghamton University reached out […]
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Verses Uni, Meta & Multi

  Doctor in Brooklyn: Why are you depressed, Alvy? …Alvy (age 9): The universe is expanding.Doctor: The universe is expanding?Alvy: Well, the universe is everything, and if it’s expanding, someday it will break apart and that would be the end of everything!Alvy’s Mom: What is that your business? … What has the universe got to do […]
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Ask an AI — Cannes edition

  Last week, I shared some thoughts about what it would mean to reinvent the Cannes Lions while acknowledging that there’s still value in the current version thanks to its role in recognizing creativity, closing deals, cross-pollinating ideas, and sparking global relationships. Now, it’s AI’s turn. First though, I did have the pleasure this week of emceeing Mediaocean’s […]
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Spring Cleaning

  It feels like summer now, but the equinox doesn’t care when Memorial Day is, so we can go by the calendar year. That makes it a good time to share a couple of ideas I’ve had lately about spring cleaning, and I’d love to hear about your experiences. Pocket Zero I’ve read a lot about […]
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Freedom & Structure

  Acting. Parenting. Tweeting. We’re going to talk about all three today because they relate. I was talking to my actor friend, Lindsay, who’s made an appearance in these columns before. I was telling her how excited my eight-year-old daughter was when she found a yoga blanket gathering dust in my entertainment console drawer and asked […]
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Remembering the Fantastic

  I thought I was done joining any Zoom calls after normal business hours. But I made an exception for one, namely because it featured a marketer who I wanted to learn more about: my namesake. Yes, this David Berkowitz (not that David Berkowitz) was on a Zoom call that featured David Berkowitz (not that David […]
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TV, the Metaverse… and Books

  Ever since attending NBCUniversal’s ONE22 developer conference this week where they made their case for how they’re ushering in the future of TV, entertainment, and advertising, I’ve wondered what it meant for all kinds of media traditional and emerging. At the same time, I’m prepping a talk – my first solo address in-person since 2019 – […]
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