Social Media Archives - Page 25 of 43

Arts and Entertainment
Conferences and Events
Social Media

CNN’s Rick Sanchez Goes from Mocked to Hero to My New Bud

CNN’s Rick Sanchez and I have had a pretty crazy relationship. First I mentioned how he brought out the best and worst of cross-platform journalism thanks to integrating social media comments in ways that didn’t always add to the value of his show. Then Rick actually responded on his own blog, and even on his […]

Written by David Berkowitz June 16, 2009November 26, 2020

Conferences and Events
Culture
Social Media

Israeli Consulate’s David Saranga Discusses Tweeting, Peace, and Perceptions at 140 Conference

Here’s coverage of the 140 Conference today in NYC David Saranga (@DavidSaranga) – Consul for Media and Public Affairs at the Israeli Consulate in New York The use of Twitter in Public Diplomacy When people see Israel, they think of a kid in front of a tank. The media concentrates on that – "I can […]

Written by David Berkowitz June 16, 2009November 26, 2020

Social Media

Facebook Turns a Design Flaw into a PR Coup

I've been commenting over on Scott Hoffman&39;s Cliqology about Facebook&39;s username registration.Scott wonders aloud if Facebook left $3 million in revenue on the table by not charging for the names. I responded: Facebook here is giving people something they expect on any other service – MySpace, Google, LinkedIn, etc. Creating a barrier to entry would […]

Written by David Berkowitz June 13, 2009November 26, 2020

Social Media

360i POV and Ad Age Coverage of Preparing for Facebook Vanity URLs

Consumers and marketers have something in common: Friday night, they’ll both get to claim vanity URLs on Facebook so that they’ll have names like facebook.com/joeshmoe. Marketers, or anyone with Pages (as opposed to profiles) have a harder time, since they need to have 1,000 fans as of the end of May. To read up on […]

Written by David Berkowitz June 11, 2009November 26, 2020

Columns
Social Media

Ten Ways To Decide If Your Business Should Tweet

What's up with all the Twitter talk at Applebee&39;s? by Thomas Hawk via Flickr Originally published in MediaPost&39;s Social Media Insider During a late lunch (for me) or an early dinner (for my wife&39;s grandparents) at Applebee&39;s in Reading, Pa., I was distracted from figuring out how to eat my riblets when I heard the […]

Written by David Berkowitz June 9, 2009November 26, 2020

Emerging Media
Marketing
Research
Social Media

What’s Your Take on 360i’s Social Marketing Playbook?

On top of writing a weekly column, contributing to Ad Age, and posting at 360i’s Digital Connections blog, I’ve had another side project that’s kept me – and quite a number of my colleagues – busy over the past couple months. Today, my agency 360i released its Social Marketing Playbook, a comprehensive guide for how […]

Written by David Berkowitz June 9, 2009November 26, 2020

Search Engine Marketing
Social Media

Wave Riding over Bing

Google Wave Team celebrates – by niallkennedy via Flickr Originally published in MediaPost's Social Media Insider In the future, my dad will be a blogger. He&39;ll create wikis. He&39;ll have his work translated into languages spoken across Europe, Asia, and South America. He&39;ll accomplish it effortlessly with Google Wave. I watched the 80-minute developer preview […]

Written by David Berkowitz June 2, 2009November 26, 2020

Columns
Social Media

10 Steps For Mastering Your Social Domain

Big Ben, Twitter brand theft victim – image by simplistic.designs via Flickr Here's today&39;s Social Media Insider, originally published in MediaPost: If you&39;re not in control of your digital identity, the odds are pretty good that someone else is, or will be if you have any brand recognition at all. Consider the recent example of […]

Written by David Berkowitz May 26, 2009November 26, 2020

Conferences and Events
Search Engine Marketing
Social Media
Trends

360i Uses Google to Predict American Idol's Winner

If you haven't checked out 360i&39;s blog Digital Connections, now&39;s a pretty good time to start. I&39;ll dispel two possible myths before you do: I&39;m not the 360i blogger. I&39;m one of them. You can read bios of the ten contributors and see for yourself. It&39;s not all about 360i. There are a lot of […]

Written by David Berkowitz May 20, 2009November 26, 2020

Columns
Conferences and Events
Social Media

The One Word You Can't Say in Social Media

George Carlin, by sarahinvegas via Flickr Here's today&39;s Social Media Insider, via MediaPost: The One Word You Can&39;t Say There are seven words you can&39;t say on television, according to George Carlin, but there&39;s only one you can&39;t say at social media conferences. As Carlin put it, it&39;s the one word that will "infect your […]

Written by David Berkowitz May 19, 2009November 26, 2020

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