Technology Archives - Page 10 of 13

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Technology

Ad Age Column: Furby Confessions and Attachment Marketing

My latest column in Ad Age is a two-parter: First, it's a confession. My wife and I are so attached to Furby that I&39;m not sure when I&39;ll be able to bring it into the office, if ever: My wife called me the other day saying she was with someone who wanted to talk to […]

Written by David Berkowitz September 26, 2012November 26, 2020

Technology

Startup Outlook Issue 5 Live – Shopping Edition

Have you wondered when the latest edition of Startup Outlook would be out? You don’t have to wait any longer. Here’s an update via 360i’s blog: This month’s Startup Outlook report focuses on the emerging platforms that are changing the way brands and consumers connect both digitally and in-store. Social commerce, mobile commerce, crowdsourcing and SEO all […]

Written by David Berkowitz September 25, 2012November 26, 2020

Technology
Tools and Tips

How I Keep Track of Startups and Emerging Technologies – A BestVendor List

Lately, I've been checking into BestVendor, a new service that lets you rate software and apps you use, mostly for business but also for personal purposes. While it&39;s a work in progress, it keeps adding more useful features. One of the latest is Lists, where anyone can create a topical, curated list. Check out my […]

Written by David Berkowitz August 29, 2012November 26, 2020

Columns
Social Media
Technology

10 Comebacks I’d Like to See

Second Life's new motto: "They&39;re not real, but they&39;re spectacular!" Ten Comebacks I&39;d Like to Seeoriginally published in MediaPost&39;s Social Media Insider  It could be the Olympics, or the fear of another early ending to the Mets’ season, or Ben Folds reuniting with the other two guys as they ironically tour again as Ben Folds […]

Written by David Berkowitz July 31, 2012November 26, 2020

Emerging Media
Technology

Startup Outlook Issue 3 Now Live with Adly, Livefyre, Media Armor, Pulse, and uSamp

I'm excited to share the latest edition of 360i&39;s Startup Outlook, which you can visit directly at www.startupoutlook.com. It includes a guide for how brands can evaluate startups, with five companies featured each month. This edition includes: Adly,&0160;Livefyre,&0160;Media Armor,&0160;Pulse&0160;and&0160;uSamp&0160;, all part of Greycroft Partners. If you read anything here, skip to the end for the interview […]

Written by David Berkowitz July 26, 2012November 26, 2020

Columns
Social Media
Technology

Flying Too Close to the Sun

Flying Too Close to the Sunoriginally puiblished in MediaPost's Social Media Insider Remember Highlight? Sure, it’s still around, and it’s premature to write it off. Yet the new app that received the most buzz at South by Southwest (SXSW) this year just gained a new competitor: Facebook. There have been many instances recently of the […]

Written by David Berkowitz July 2, 2012November 26, 2020

Columns
Technology

Agencies, You’re Not Startups’ White Knights

I get to spend a lot of time working with startups, and connecting them with colleagues at my agency as well as clients. Most of the time, startup founders tend to be especially polite and fawning; it's great to have people around who hang on your every word, even if they&39;re really after your clients&39; […]

Written by David Berkowitz June 26, 2012November 26, 2020

Columns
Social Media
Technology

A Glass Half Mindful, Half Social

A view of Charlie Rose, and a glass more than half full, from Sebastian Thrun A Glass Half Mindful, Half Socialoriginally published in MediaPost's Social Media Insider  What if you didn’t need a mobile phone to share content? What if you could share your literal point of view? What if “always on” didn’t just mean […]

Written by David Berkowitz May 1, 2012November 26, 2020

Columns
Technology

Presenting CES: Consumer Electronics Socialization

I'm just getting started with post-CES recaps, and I&39;ve got two that came out today. In Advertising Age, I shared "Five Key Things to Know about CES." It&39;s a guide for marketers that may prove useful when digesting CES 2012 and planning for the 2013 event. In MediaPost&39;s Social Media Insider, presented below, I take […]

Written by David Berkowitz January 12, 2012November 26, 2020

Columns
Conferences and Events
Technology

The Social Side of CES 2011

There are many ways to describe the annual Consumer Electronics Show (CES) in Las Vegas, such as: vast, tiring, over the top, technophilic, illuminating, geeky, and productive. One more to add to the list is "social." Now that this year's gadget fest has wrapped, it&39;s time to follow up on last year&39;s roundup and check […]

Written by David Berkowitz January 11, 2011November 26, 2020

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Technology

Ad Age Column: Furby Confessions and Attachment Marketing

Startup Outlook Issue 5 Live – Shopping Edition

How I Keep Track of Startups and Emerging Technologies – A BestVendor List

Startup Outlook Issue 3 Now Live with Adly, Livefyre, Media Armor, Pulse, and uSamp

Agencies, You’re Not Startups’ White Knights

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