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Keynote on Obama Campaign Marketing at Search Insider Summit – Utah

Image by David Berkowitz via Flickr (from last year's event) Moderator Gord Hotchkiss, President & CEO , Enquiro Search Solutions Panelists Corina Constantin, Director, Decision Sciences, Didit Labs Emily Williams, Interactive Account Executive, MSHC Partners Ben Seslija, Senior Director of Analytics, Clickable It&39;s a town hall meeting about the Obama campaign and how it all […]
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Obama is Our CiCTO – Commander-in-Chief Technology Officer

This is ridiculous. He's been president-elect for under 48 hours and Obama&39;s already reworking governing through the Web. Case in point: Change.gov. President-Elect Obama has spoken about creating a Chief Technology Officer position for the country, but does he need it? Can&39;t he just be our Commander-in-Chief Technology Officer? Here&39;s what Change.gov does right: It […]
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ad:tech New York Press Briefing Coverage

Covering ad:tech NY'#s press briefing: Image by toprankonlinemarketing via Flickr Sometrics – Ian Swanson, CEO Specializes in brand advertising for social web Industry leader in social analytics Announcement: "Social Branding" – &39;real ROI for brand advertisers&39; Brand exposure Demographic audiecne insight Engagement levels Brand assessment Identify users by harvesting data from social space to deliver […]
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The 4 Essential Elements of a Great Social Media Campaign: Now on the Online Marketing for Marketers Blog

Image of Aaron KahlowToday it's a pleasure to announce my first post at Online Marketing for Marketers, the blog founded by Aaron Kahlow of Online Marketing Summit fame. It&39;s a great roundup in their group of bloggers, including some experts and geniuses I&39;ve had the honor of interacting with in various ways such as Return […]
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