Via Digg, some of these took me a second to figure out how these worked. The only one that seemed off to me was from Duracell, as it’s intended to show the long lasting power of the batteries, but I tend to associate escalators with being broken half the time, so at least in my experience, that wouldn’t be a positive brand association. For the most part, though, these are pretty clever.
From the description:
“Advertising is literally everywhere, including on escalators. It seems that many products can use the unique features of escalators to their marketing advantage. Since an ad can only be successful if it can grab your attention and make a statement, here are 8 escalators ads that I thought successful.”