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Emerging Media
Marketing

10 Themes from 2012’s Bagels & Beer with Berky

A snapshot of a Bagels & Berky session from Atlanta; yes, the bagels are better in NY, but "Grits with Berky" doesn't have the same ring to it. I recently shared some highlights of my pet project at 360i on 360i&39;s blog: At carbohydrate-crazy 360i, a number of us gather every other week late afternoon […]

Written by David Berkowitz January 3, 2013November 26, 2020

Arts and Entertainment
Columns
Media

It’s Time to Stop Numbering Screens

I've rarely been so confused as I was a few months back when I was doing an interview with Digiday about second screen behavior, and I had no idea which screen we were talking about.  Fast forward several months. Digiday invites me to be on a panel about second screen activity. I come out with […]

Written by David Berkowitz December 14, 2012November 26, 2020

Columns
Social Media

Twitter Changes its Twune, but Object to the Lawsuit

I've got a new byline in Ad Age on the latest Twitter controversy, as a startup doesn&39;t like how Twitter is changing course. The column begins:  Twitter has made plenty of enemies this year, but one just took Twitter to court and won an opening battle. As tempting as it is to root for the […]

Written by David Berkowitz December 3, 2012November 26, 2020

Columns
Search Engine Marketing

Will Google Kill Its Cash Cow by 2020?

Will search still be the driving force of digital media usage and revenues? Probably not. Consider the driving forces of the internet over the past few decades: 1980s: Bulletin Board Services (BBS) and early internet service providers – generally message boards, text-based games, and a few other add-ons 1990s: AOL and the closed internet service […]

Written by David Berkowitz November 19, 2012November 26, 2020

Conferences and Events
Emerging Media

Join 4 Hot Startups at 360i’s Startup Outlook Event 11/28 NYC

One of my pet projects at 360i is working on Startup Outlook, a guide for how brands can evaluate technology startups. We've now got our next event planned for Wednesday, November 28, 6-8pm featuring four companies that I&39;m really excited about right now. RSVP for this free NYC event at http://startupoutlook.eventbrite.com/. Here are more details: Join […]

Written by David Berkowitz November 14, 2012November 26, 2020

Personal
Social Action

Views of Staten Island Devastation and Cleanup Post-Sandy

I'll have a few more Sandy-related posts and hope to keep this as an ongoing post here, given how a lot of my broader neighbors in New York (plus many others in New Jersey) will have a much harder road ahead. I spent Sunday in Staten Island with a delegation from NYC&39;s City Council, taking […]

Written by David Berkowitz November 5, 2012November 26, 2020

Personal

A Few Disjointed Thoughts about Hurricane Sandy

Hi. I'm a Manhattan resident, not in Zones 1, 2, or 3 (the evacuation areas), but in one of those big, dark zones that lost power Monday night and may not have it back anytime soon. Perhaps I&39;ll be lucky.  I can&39;t be in the middle of all this and not write something, but this […]

Written by David Berkowitz November 1, 2012November 26, 2020

Flubs, Gaffes, and Blunders
Technology

How Do Brands View Vendor Pitches?

Digiday has a fantastic post this week featuring Brian Maynard, director of marketing for Jenn-Air at Whirlpool, on what he thinks of vendors pitching him all the time. It seems like every single vendor knows how to find him: I can tell you that every day, every single day, I receive somewhere between 50-75 touches […]

Written by David Berkowitz October 31, 2012November 26, 2020

Emerging Media
Technology
Video

Startup Outlook 6 Live with 5 Great Video Technology Companies

360i's Startup Outlook is back for October, this time focusing on companies changing how we watch video and use it for marketing: Broadcast for Friends from Ustream,&0160;SundaySky,&0160;Tout,&0160;Viddy&0160;and&0160;VideoGenie. Read and download the report directly here, sign up for updates at StartupOutlook.com, and catch a detailed recap on 360i&39;s blog.&0160;

Written by David Berkowitz October 30, 2012November 26, 2020

Emerging Media
Technology

Watch the Video Version of This Blog, via Wibbitz

Okay, it's not Star Wars. But it&39;s compelling enough in terms of technology, with Wibbitz creating a video edition of any site or RSS feed. Play the video below. Presumably this prototype will keep getting better and thus more useful. As of now, there are already a number of ways to customize the video, including […]

Written by David Berkowitz October 26, 2012November 26, 2020

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39

10 Themes from 2012’s Bagels & Beer with Berky

It’s Time to Stop Numbering Screens

Will Google Kill Its Cash Cow by 2020?

Join 4 Hot Startups at 360i’s Startup Outlook Event 11/28 NYC

A Few Disjointed Thoughts about Hurricane Sandy

How Do Brands View Vendor Pitches?

Startup Outlook 6 Live with 5 Great Video Technology Companies

Watch the Video Version of This Blog, via Wibbitz

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