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advertising week

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  I can’t believe I’m saying this, but the topic we weren’t talking about enough this week at Advertising Week was Ye. I’m throwing up in my mouth. But it’s true. As much as I’d rather talk about a thing else — cookie deprecation, creative optimization, Terry Kawaja’s Streamopoly board — I wish more of us (myself […]
  1. Arts and Entertainment
  2. Media
  3. Video
Blogging from the launch of Firebrand, a new media company focused on entertaining ads in multiplatform environment – Web, TV (on Ion), and mobile. Official launch: October 22 Targets Millennials, 30% of US population. Firebrand: QVC for the MySpace generation, or doing for ads what MTV did for music/music videos. Bottom line: advertising supported by […]
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