When Will Facebook Find Its Voice?

A more polished, edited version of this appeared in Ad Age. You’re stuck with the original ‘director’s cut’ here.  When Will Facebook Find Its Voice? Amazon, Google, Microsoft, and now Apple made their voice-activated hardware approaches clear. There’s one proverbial elephant that isn’t in the literal living room right now though: Facebook. Does that mean […]

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The Tech Shift from Passive Voice to Active Voice

originally published in Ad Age At the Consumer Electronics Show earlier this month, it seemed like every device that debuted was voice-activated. Manufacturers added voice activation to televisions, refrigerators, cars and toys, with Amazon’s Alexa emerging as the predominant platform powering them. Even a hairbrush produced by Withings, Kérastase and L’Oreal has a microphone (to […]

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The Social Life of Books

It's weird getting nostalgic over a first-generation Kindle (image source: Reuters) The Social Life of Booksoriginally published in MediaPost's Social Media Insider As a Kindle user since its first model debuted, I've marveled how it has changed my reading habits, and in some ways has changed my life. Some of the most profound changes are […]

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Discovery: The Anti-Search

This column picks up from a post mentioned on this blog about two weeks back on how this is the Year of Discovery. The idea’s fleshed out more in the MediaPost column below, which continues in the extended entry. Discovery: The Anti-SearchBy David Berkowitz If some visions for the future of search are realized, then […]

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