CCC Archives - Page 2 of 2 - Serial Marketer

Conferences and Events
Marketing

New Video: Crowd Advertising Success Stories and Challenges

Two months ago, back when I was in Singapore – and representing my previous employer, I presented at Crowdsourcing Week on Crowd Advertising Success Stories and Challenges. The video's now live, and the presentation&39;s on SlideShare, so now you can follow along and relive every crowdsourced moment. Or something like that. You can also head […]

Written by David Berkowitz August 8, 2013November 26, 2020

Conferences and Events
Technology

26 Reasons You’ll Love the Future – From A to Z

t  26 Reasons You&39;ll Love the Future – From A to Z from David Berkowitz I recently had the pleasure of joining a webinar series by renowned analyst Lou Kerner, where I joined tech superstar Robert Scoble and Ryse founder Mark Silva in sharing some thoughts on consumer and advertising technology. My presentation – an […]

Written by David Berkowitz August 5, 2013November 26, 2020

Marketing

Advice for a New CMO: 23 Marketing Leaders Share Candid Wisdom

I'm excited to share a new publication with you, something that I think is a pretty amazing collection of advice and wisdom from 23 of the smartest marketing leaders. They&39;re all answering the same question: "What advice do you have for a new CMO?" Their advice for chief marketing officers is all gathered here, and […]

Written by David Berkowitz July 8, 2013November 26, 2020

Conferences and Events

What Mattered at CES for Marketers?

While at this year's Consumer Electronics Show (CES) in Vegas this month, I spent much of the event mulling over what mattered for marketers. As my master presentation covering the event topped 100 slides, on its way to nearly 200, it was getting out of control. There was so much happening – new technologies embodying […]

Written by David Berkowitz January 28, 2013November 26, 2020

Wishing Someone Happy Birthday without Facebook

Today, my Outlook reminders presented me with a very difficult challenge: how can I wish someone happy birthday if they’re not on Facebook? What if they’re so opposed to Facebook’s advertising programs that they deleted their Facebook account, so I can’t write on their wall, buy them a virtual gift, or send them a Facebook […]

Written by David Berkowitz March 15, 2008November 26, 2020

Blogging
Public Relations

How to Get Featured on this Blog – MarketingSherpa

MarketingSherpa just answered your most burning question: how can you get featured on this very blog? Okay, I’m not sure I offered any great revelations. Most of it’s PR best practices as they’ve evolved for blog outreach: ->Tip #4. Get to the point Why are you pitching him? What’s in it for him? The message […]

Written by David Berkowitz March 14, 2008November 26, 2020

Social Media

Forrester: Where are You on the Purist-Corporatist Scale?

Forrester’s Josh Bernoff, co-author of the book Groundswell: Winning in a World Transformed by Social Technologies with his colleague Charlene Li, posted a good thought piece on the Groundswell blog today. He takes a stab at creating a purist-corporatist scale. Visit his blog for the full scale, but I want to draw attention to the […]

Written by David Berkowitz March 14, 2008November 26, 2020

Conferences and Events

SXSW Award Winners: Judges Just Wanna Have Fun

The SXSW award winners are out, and they include a healthy mix of old and new, utility and fun, and abstract and practical. Best of Show went to Launchball, which is a strange choice for the judges’ favorite as I’m not convinced this is really one of the best new sites out there, but it […]

Written by David Berkowitz March 12, 2008November 26, 2020

Uncategorized

Form test

Current book Use this to share what book you're reading. What book are you currently reading? What’s your name? What’s your blog or site URL? powered by Google Docs

Written by David Berkowitz October 4, 2007November 26, 2020

Posts navigation

Newer posts

CCC

New Video: Crowd Advertising Success Stories and Challenges

26 Reasons You’ll Love the Future – From A to Z

Advice for a New CMO: 23 Marketing Leaders Share Candid Wisdom

What Mattered at CES for Marketers?

Wishing Someone Happy Birthday without Facebook

How to Get Featured on this Blog – MarketingSherpa

SXSW Award Winners: Judges Just Wanna Have Fun

Form test

Want to get all the updates in your inbox?

Categories

Archives

Join our community that brings global marketers together!