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Research
Social Media

WhatsIn AName? Social Network Naming Conventions Revealed

Image via Wikipedia I've been meaning to post this for awhile, hence using January data from a February Compete.com blog post, but after someone was asking for my take on naming their social network, I wanted to see if there are certain patterns that jumped out. There definitely are, and I share them in the […]

Written by David Berkowitz April 6, 2009November 26, 2020

Social Media

No, I Don't Want to Join Your Group (Nor am I a Fan)

Dear [Person I Haven't Spoken to in Five Years / Sales Guy I Kind of Know Who&39;s Plugging His Social Media-ish Company / Someone Whose Connection Request I Accepted for Some Random Reason at the Time but Now Has Me Wondering How I Know Him], I see you started a [group / Page] on [LinkedIn […]

Written by David Berkowitz February 17, 2009November 26, 2020

Flubs, Gaffes, and Blunders
Social Media

Eteku Elemi, Please Stop Sending Me Nigerian Scam Spam on Facebook

So, you thought Facebook was all about personal identities and relationships, right? Well, now a Mr. (or Ms.?) Eteku Elemi is sending me spam on Facebook, and he (or she) doesn't even send me a friend request to go along with it. This is the first time I&39;ve seen the Nigerian scam on Facebook. This […]

Written by David Berkowitz January 11, 2009November 26, 2020

Uncategorized

How Should You 'Connect'?

Connect more than 4. Image: Bill.Roehl via FlickrI also blogged about this at 360i&39;s blog, and I've been meaning to write about this more here, but I just wrote a post for Ad Age&39;s DigitalNext blog about the various third-party registration services from Google, Facebook, and MySpace. There, I discuss three rules of thumb for […]

Written by David Berkowitz December 11, 2008November 26, 2020

Social Media

Facebook Page SEO: Will It Matter?

Image by sitmonkeysupreme via FlickrToday I posted an entry on 360i&39;s blog relating to search engine optimization on Facebook. I'm not going to repost the whole thing, but it&39;s an interesting issue, one I&39;ve been discussing quite a bit with my colleague Mike Levin. The post includes quotes of mine from MediaPost&39;s coverage of the […]

Written by David Berkowitz November 20, 2008November 26, 2020

Fun
Personal

Birthday Greetings by Channel: Facebook Surges Ahead in 2008

Image via Wikipedia Last year, I took an analytical approach to my birthday – hardly surprising to those who know me. When I learned in first grade how to take surveys and make tally marks, I did a poll around school of preferences for Doritos, Fritos, or Cheetos (Doritos won handily). This year, two birthday […]

Written by David Berkowitz October 27, 2008November 26, 2020

Columns

Will Search Advertisers Make MyAds TheirAds?

Here’s today’s column, originally published in MediaPost. Last week, Google and MySpace both announced major new advertising offerings that will be especially useful for small businesses. Though neither are search-related, both cater to search marketers in different ways. First, MySpace came out with MyAds, its self-service display advertising platform. For a few days, it was […]

Written by David Berkowitz October 21, 2008November 26, 2020

Advertising
Fun
Social Media

Facebook's Jewdar Strikes Again

I can’t avoid it. Facebook’s Jewdar is too damn strong. Maybe I should give up and put my religion on my profile already, and then drape my profile in an Israeli flag. Once again, I’m getting pinned as Jewish there. See the ad below. I already reached out to them to find out more. Update: […]

Written by David Berkowitz October 7, 2008November 26, 2020

Poke Org Chart

After my recent posts on social media careers, including the Vice President of Poking, I couldn’t resist creating this org chart for the corporate hierarchy of poking:

Written by David Berkowitz August 20, 2008November 26, 2020

Fun
Jobs
Social Media

Best Jobs for Facebook Junkies

US News and World Report this week lists "The 7 Best Jobs for Facebook Addicts" (via the WOMMA Word). Go to the article for the why, but to spare you the suspense, the list is below. I’m only counting 6 jobs though, unless one of the sections is supposed to be for two, like #5. […]

Written by David Berkowitz August 13, 2008November 26, 2020

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How Should You 'Connect'?

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