Arts and Entertainment Conferences and Events Media NBCU, Blinkx, Yahoo at iHollywood This was a great session at iHollywood with three really different, really bright folks (full disclosure: I work with one of the panelists and kind of have to say that about him, but I don’t need to say that about the other two, and even objectively they were all great). This is all in their […] Written by David Berkowitz July 19, 2007November 26, 2020
Columns Search Engine Marketing Trends Integrated Asset Digitization: The One Trend That Explains All Others What’s Integrated Asset Digitization, and why can it illuminate so much of what’s going on with media and advertising right now? I came to the topic in a roundabout way, at first contemplating how media buyers and planners will be affected by companies like Google trying to broker ads across all media from a single […] Written by David Berkowitz April 25, 2007November 26, 2020