Columns Social Media Is This the Murderer’s Motive? The face of a murderer – distorted from the original and yet all too recognizable  Is This the Murderer's Motive?originally published in MediaPost&39;s Social Media Insider&0160; I woke up yesterday morning to a report from NY1 that it could take months before we learn the motive of the Aurora, Colo. murderer. Then I arrived at […] Written by David Berkowitz July 25, 2012November 26, 2020
Columns Social Media The Interest Graph Vs. The Knowledge Graph Above: Robert Scoble’s Interest Graph, via Gravity.com The Interest Graph vs The Knowledge Graph originally published in MediaPost’s Social Media Insider What’s more valuable: your interests or what you want to know? The difference between the Interest Graph and the Knowledge Graph will shape the direction of two major technology companies in the years ahead, […] Written by David Berkowitz July 3, 2012November 26, 2020
Columns Mobile Social Media How iOS is WeOS How iOS is WeOSoriginally published in MediaPost's Social Media Insider  Instead of waiting for the so-called ‘Facebook phone’ to come out, there’s already a pretty decent mobile handset running an operating system that’s somewhat social today and will be far more social this fall. It’s called the iPhone, and the upcoming software update is so […] Written by David Berkowitz June 12, 2012November 26, 2020
Columns Social Media 10 Social Marketing Lessons from The Hunger Games 10 Lessons from The Hunger Gamesoriginally published in MediaPost's Social Media Insider  When you read or watched “The Hunger Games,” did you catch all the lessons for social media marketers? Any story about a post-apocalyptic society sacrificing 23 teenagers annually was clearly written with marketers in mind. Maybe that’s not the case, but there’s still […] Written by David Berkowitz April 24, 2012November 26, 2020
Columns Social Media Attack of the Pinterest Clones! Nothing says manly like playing with dolls Attack of the Pinterest Clones! Beware of the Pinterestpocalypse originally published in MediaPost’s Social Media Insider It happens while you sleep. One night, you’re visiting your favorite website. Then, you wake up, visit it again, and you can’t recognize it anymore. Did you enter the URL correctly? It’s […] Written by David Berkowitz March 27, 2012November 26, 2020
Columns Mobile Social Media The Curse of Meh The Curse of Mehoriginally published in MediaPost's Social Media Insider The app Oink just joined the great pigsty in the sky, or wherever apps go to die. While many apps deserve to be put out of their misery, oftentimes I don’t have the heart to delete an app. The app may have something appealing about […] Written by David Berkowitz March 20, 2012November 26, 2020
Columns Social Media 52 Ways Social Media Week is Every Week 52 Ways Social Media Week is Every Week originally published in MediaPost’s Social Media Insider Happy Social Media Week! OK, I’m only referring to those of you in Hamburg, Hong Kong, London, Miami, New York, Paris, San Francisco, Sao Paolo, Singapore, Tokyo, Toronto, and Washington, DC. I’m also referring to everyone else, as you can […] Written by David Berkowitz February 14, 2012November 26, 2020
Columns Conferences and Events Social Media Instant RFP in Jeopardy at Social Media Insider Summit image of four great presenters and a moderator talking too much courtesy of Drew Neisser via Foursquare Instant RFP in Jeopardyoriginally published in MediaPost's Social Media Insider Summit Florida is one of our more unpredictable states. The weather, the voting patterns, and the Florida Marlins can constantly surprise the locals, and there aren’t many other […] Written by David Berkowitz January 24, 2012November 26, 2020
Columns Flubs, Gaffes, and Blunders Social Media The Chosen Media The Chosen Media originally published in MediaPost’s Social Media Insider (update: for the benefit of the Walgreens representative who commented below, and the benefit of anyone else who may be confused, this entire column is an opinion, as is everything else on this blog) “Now therefore, if You will obey our voices, and keep our […] Written by David Berkowitz January 17, 2012November 26, 2020
Columns Technology Presenting CES: Consumer Electronics Socialization I'm just getting started with post-CES recaps, and I&39;ve got two that came out today. In Advertising Age, I shared "Five Key Things to Know about CES." It&39;s a guide for marketers that may prove useful when digesting CES 2012 and planning for the 2013 event. In MediaPost&39;s Social Media Insider, presented below, I take […] Written by David Berkowitz January 12, 2012November 26, 2020
