I’ve got a great opportunity for the right candidate, and I guess the only downside is that they’d have to work fairly closely with me on some projects. Outside of that, it’s a dream job, and if you send someone my way, I’ll make sure their resume’s on top of the pile. Thanks – David
Marketing Research Analyst
NEW YORK
,
NY
Reports To: Manager,
Strategic Research
Submit Resume To: dberkowitz (at) 360i.com
Join 360i, an award-winning
search marketing agency, and work with some of the greatest brands in the world.
360i is
one of the largest search agencies dedicated to large brand marketers. Enjoy a
dynamic entrepreneurial environment alongside some of the smartest people in
the industry. 360i recognizes, rewards, and advances the best performers,
enabling the agency and its people to grow together. [Editor: this is the real deal, not just corporate speak – I can fill you in more.]
providing its select group of premier clients with valuable insights on how
people continually interact with our clients’ brands using search engines and
developing search informed digital marketing plans that allow our clients to
deliver the right message to the right audience at the right time.
Maintaining a select group of premier
clients allows us to
devote a team of experts to form long-term strategic relationships. By taking
an integrated and methodical approach drawing on Search Informed Marketing,
360i more effectively delivers on-target strategies, economies of scale and a
stronger online presence. The Marketing Research Analyst will report directly
to the Manager of Research, and will principally support the firm’s
entertainment and media clients.
responsibilities in supporting Strategic Research activities will include:
- Analyze consumer
behavior through search and emerging media data and provide strategic
recommendations on applying the insights derived to clients’ digital marketing
plans - Conduct
marketing research projects to provide clients with actionable and directional
recommendations - Assist in large
scale industry leading research initiatives across digital media - Research new
trends in media and articulate the implications for clients - Collaborate with
functional area experts to identify and present Emerging Media opportunities to
clients (including but not limited to: blogs, social networking, mobile,
podcasts) - Contribute to
thought leadership in a new, dynamic area of media
The qualified
candidate will possess:
- 1-2 years of relevant work experience in
marketing and research. Understanding of online advertising is a
plus. - Microsoft Office (Intermediate Excel and
PowerPoint mandatory, MS Access appreciated). - Comfort with numbers: ability to quickly see
trends in data sets. - Strong analytical skills to draw conclusions
about business implications of media techniques/practices - Exceptional communication and presentation
skills are a must (verbal and written). Previous business writing
and/or presentation preparation experience is a plus. - Self-starter with ambitious career objectives,
hard-working, able to meet deadlines consistently. - B.S./B.A. required. Business, Marketing
and/or English majors are a plus.
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