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Author: David Berkowitz

  1. Artificial Intelligence
  2. Emerging Media
  3. Marketing
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Absolutely something Brought to you by:How Agencies are Using AI for Ad Data Analysis (join us!)—————————————————- AI, What Is It Good For? By David Berkowitz “What’s the methodology for how you collected responses?” a community member asked during this week’s AI Insiders call. “Uhh, I put up a Google Form and asked some people to fill […]
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  3. Emerging Media
  4. Google
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  7. Search Engine Marketing
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  9. Tools and Tips
Time to welcome my future neighbors, and their moose Brought to you by:How Agencies are Using AI for Ad Data Analysis (join us!) Where is AI going next? Two words: Madison Avenue. There’s a funny thing about this avenue – which I know very well, as I actually live here. No one trusts marketers Everyone wants […]
  1. Artificial Intelligence
  2. Emerging Media
  3. Media
  4. Research
  5. Search Engine Marketing
  6. Technology
  7. Tools and Tips
King Arthur Baking is no match for ChatGPT. Who’s next? The latest victim of the generative AI era? King Arthur. No, not the legendary figure who, if he lived, has been dead for 1,487 years (source: Perplexity.ai). I meant the bakers. Since the pandemic started, they’ve guided millions of home-based bakers (and probably quite a […]
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Who’s belittling what? Since I launched FOAF nearly a year ago, I’ve received all kinds of feedback – praise, skepticism, constructive and non-constructive criticism, offers to help, and so much more. But I never received a message like the one that arrived in my LinkedIn inbox this week, and it’s one I must respond to. […]
  1. Artificial Intelligence
  2. Google
  3. Marketing
  4. Research
  5. Search Engine Marketing
  6. Technology
Brought to you by: IndeCollective (save $1K on their bootcamp)—————————————————- Google vs. Google (via Microsoft Copilot / Dall-E 3, ironically I was wrong. And I was right. And I was right for the wrong reasons. In November 2012, I wrote in Ad Age about how Google was disrupting itself. In one of the ballsier predictions I’ve ever written, one […]
  1. Artificial Intelligence
  2. Conferences and Events
  3. In the Press
  4. Professional
  5. Tools and Tips
  6. Trends
Brought to you by: IndeCollective (save $1K on their bootcamp)—————————————————- Generated by Microsoft Copilot “So now I know when people say they’re going to therapy in Brooklyn, they mean a wine bar.” That’s a zinger I wrote in my notebook while speaking on a panel, Demystifying AI, with the Brooklyn Chamber of Commerce this week.  I wrote it […]
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  4. Fun
  5. Innovation
  6. Professional
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  8. Trends
Brought to you by: AI Marketing Tools to Save You💰 & ⏰—————————————————- Here’s a roundup of what’s been going on and what’s ahead this past week. First off, next week, I’m trying something new and giving a paid talk on AI marketing tools. It’s a showcase of so much of the great tech and a lot of […]
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  4. Professional
  5. Social Action
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How to manage when it all falls apart Brought to you by: BlueDot’s AI-powered Google Meet assistant—————————————————- It’s a rare Monday column. I fell behind on getting this right for Friday, and I’ll just publish this one before the end of the year. Working for yourself or running your own business? Losing a client can be […]
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