The Honest Marketer’s Guide to CES

In my first column for Ad Age since joining Storyhunter, I wrote a post previewing what seemed to be the hot trends at CES. Of course, these CES prom kings and queens were named the ‘winners’ before the show even started. The more polished, better edited version is in Ad Age; you can read it […]

Proud to be a Storyhunter

I shared this over at Facebook and LinkedIn but wanted to spread the good news for my friends here too: Today, I’m excited (and humbled) to share that I am joining Storyhunter as their first-ever head of marketing. TL;DR: Thanks Storyhunter crew, check out our site, and let’s catch up if you find it relevant. Long version: […]

Bracing for the Age of Creative Disaffection

This column originally ran in Ad Age. I shortened it considerably before submitting it, and they are much better editors than me, so you can find the polished version there. My rougher, more meandering version is below.  A chief creative officer who I met with several years ago lamented about how much work was farmed […]

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27 Ways Marketers Can Use Blockchain

Originally published in Advertising Age Before anyone has had a chance to figure out their artificial intelligence strategy or augmented reality plan this year, along comes the blockchain to suck all the buzzword-filled air out of the room. But blockchain may be more impactful than anything marketers have encountered since the advent of the internet. […]