fbpx

Advertising

  1. Advertising
  2. Blogging
  3. Community
  4. Conferences and Events
  5. Culture
  6. Fun
  7. In the Press
  8. Marketing
  9. Media
  10. Mobile
  11. Newsletter
  12. Personal
  13. Professional
  14. Public Relations
  15. Social Action
  16. Social Media
  My name is David, and I’m a connectorholic. You might know that introducing people to each other is a hobby of mine, and even a pastime, but you might not realize that I find it addictive. I get a little too eager to introduce two people who can create that 1+1=3 magic together. Those […]
  1. Advertising
  2. Arts and Entertainment
  3. Blogging
  4. Campaigns
  5. Columns
  6. Community
  7. Conferences and Events
  8. Culture
  9. Emerging Media
  10. Flubs, Gaffes, and Blunders
  11. Fun
  12. Games
  13. In the Press
  14. Innovation
  15. Marketing
  16. Media
  17. Mobile
  18. Newsletter
  19. Personal
  20. Research
  21. Search Engine Marketing
  22. Social Action
  23. Social Media
  24. Technology
  25. Tools and Tips
  26. Trends
  27. Video
  The Product Hunt newsletter headline as I write this is “TikTok as a Search Engine.” The Hustle went with a similar theme this week – “Google’s got competish.” Adorbs. The crux: Alphabet is touting how TikTok and Instagram are popular search engines for younger consumers, and per the logic of American-style capitalism, this benefits Alphabet by […]
  1. Advertising
  2. Arts and Entertainment
  3. Blogging
  4. Books
  5. Campaigns
  6. Columns
  7. Emerging Media
  8. In the Press
  9. Innovation
  10. Jobs
  11. Marketing
  12. Media
  13. Mobile
  14. Newsletter
  15. Public Relations
  16. Research
  17. Search Engine Marketing
  18. Social Action
  19. Social Media
  20. Technology
  21. Tools and Tips
  Doctor in Brooklyn: Why are you depressed, Alvy? …Alvy (age 9): The universe is expanding.Doctor: The universe is expanding?Alvy: Well, the universe is everything, and if it’s expanding, someday it will break apart and that would be the end of everything!Alvy’s Mom: What is that your business? … What has the universe got to do […]
  1. Advertising
  2. Arts and Entertainment
  3. Blogging
  4. Books
  5. Campaigns
  6. Columns
  7. Emerging Media
  8. In the Press
  9. Marketing
  10. Mobile
  11. Newsletter
  12. Personal
  13. Professional
  14. Social Action
  15. Tools and Tips
  What did you do for the 4th of July weekend? I stayed home and wrote book reports. If that sounds like either a fabrication or a miserable way to spend a weekend, you don’t know me very well. I wrote 22 long-hand entries in my book report journal ranging from a couple of sentences […]
  1. Advertising
  2. Arts and Entertainment
  3. Blogging
  4. Columns
  5. Conferences and Events
  6. Emerging Media
  7. Fun
  8. In the Press
  9. Innovation
  10. Marketing
  11. Media
  12. Mobile
  13. Newsletter
  14. Public Relations
  15. Social Action
  16. Social Media
  17. Technology
  18. Tools and Tips
  19. Trends
  Last week, I shared some thoughts about what it would mean to reinvent the Cannes Lions while acknowledging that there’s still value in the current version thanks to its role in recognizing creativity, closing deals, cross-pollinating ideas, and sparking global relationships. Now, it’s AI’s turn. First though, I did have the pleasure this week of emceeing Mediaocean’s […]
  1. Advertising
  2. Arts and Entertainment
  3. Blogging
  4. Columns
  5. Conferences and Events
  6. Emerging Media
  7. In the Press
  8. Media
  9. Mobile
  10. Professional
  11. Search Engine Marketing
  12. Social Action
  13. Social Media
  14. Travel
  15. Trends
  What would the Anti-Cannes event look like? That’s what I wondered while darting around from yacht to yacht on the Croisette this week. This isn’t to say that there’s anything wrong with Cannes (Sir Martin Sorrell of S4Capital disagrees; see why below). It attracts senior leaders to forge relationships, share ideas, and build pipeline […]
  1. Advertising
  2. Books
  3. Campaigns
  4. Conferences and Events
  5. Customer Service
  6. Emerging Media
  7. In the Press
  8. Innovation
  9. Jobs
  10. Marketing
  11. Media
  12. Mobile
  13. Newsletter
  14. Professional
  15. Search Engine Marketing
  16. Social Action
  17. Technology
  18. Trends
A colleague who I worked with last year shared a brutal post this week about triple-digit layoffs at the old ranch. Coincidentally, I was already working on this post that’s a round-up of resources that may be helpful. I’m hoping you, dear reader, aren’t in such a situation as the one my former colleagues face right now. […]
  1. Advertising
  2. Campaigns
  3. Columns
  4. Customer Service
  5. Emerging Media
  6. Flubs, Gaffes, and Blunders
  7. In the Press
  8. Innovation
  9. Jobs
  10. Marketing
  11. Media
  12. Mobile
  13. Newsletter
  14. Research
  15. Social Action
  16. Tools and Tips
  17. Trends
  I was going to name this edition “The Worst Best Take on Ad Fraud Ever” because it might live up to the title, but then I got a better one. I also considered “A Modest Proposal for Ad Fraud.” That will make sense shortly. As someone who almost never drinks alcohol on flights (correlation: […]
  1. Advertising
  2. Campaigns
  3. Community
  4. Emerging Media
  5. In the Press
  6. Marketing
  7. Media
  8. Mobile
  9. Search Engine Marketing
  10. Social Media
  11. Technology
  Last week, I missed writing a newsletter. There were too many deadlines, including some things I had to catch up on after a week of dealing with Covid, and I needed to give myself a little room to just breathe. As I dug out, I wound drafts of writing four different columns, three of […]
  1. Advertising
  2. Campaigns
  3. Community
  4. Conferences and Events
  5. Emerging Media
  6. In the Press
  7. Innovation
  8. Marketing
  9. Media
  10. Mobile
  11. Research
  12. Search Engine Marketing
  13. Shopping and Retail
  14. Social Media
  15. Technology
  16. Tools and Tips
  Who expected that when NFT.NYC was scheduled the same week as the Cannes Lions this June, it’s the ad execs who will be having way more fun? Not that it won’t be a good crowd for NFT Week. But it’s easier to get excited about crypto when all your NFTs keep doubling in value. Over in […]
Want to get all the updates in your inbox?

Want to get all the updates in your inbox?

Get the Serial Marketer Weekly​

Categories

Archives

Join our community that brings global marketers together!

Join our community that brings global marketers together!

Every month, dozens of others join and add to the success stories of professionals who find business partners, save time vetting technologies, meet inspiring people, and learn new ideas that help them further excel in their roles and careers.