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LeeAnn Prescott Gives a State of Social Media in Numbers

LeeAnn Prescott, a longtime research analyst friend, is sharing some great research on social media. I’ve embedded her presentation below and shared a couple bullets from VentureBeat (there’s far more there, where she’s a regular contributor), and you can find more analysis on her Research-Write blog.
A couple highlights:
 

  • One in four (25%) US Internet page views occurred at one of the top social networking sites in December 2009, up 83% from 13.8% in December 2008.
  • Nearly one in 10 visits went to one of these sites in December 2009, versus 5.8% in December 2008.

 

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