When Will Facebook Find Its Voice?

A more polished, edited version of this appeared in Ad Age. You’re stuck with the original ‘director’s cut’ here.  When Will Facebook Find Its Voice? Amazon, Google, Microsoft, and now Apple made their voice-activated hardware approaches clear. There’s one proverbial elephant that isn’t in the literal living room right now though: Facebook. Does that mean […]

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The Social Bowl That Wasn’t

The Social Bowl That Wasn'toriginally published in MediaPost's Social Media Insider Super Bowl XLVI may be over, but as long as there are still drunk fans screaming at the bar Tonic in Manhattan’s Murray Hill, the analysis will go on. It’s not just the Patriots that should be hitting their heads over all the dropped […]

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The Chosen Media

The Chosen Media originally published in MediaPost’s Social Media Insider (update: for the benefit of the Walgreens representative who commented below, and the benefit of anyone else who may be confused, this entire column is an opinion, as is everything else on this blog) “Now therefore, if You will obey our voices, and keep our […]

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Marketers, Facebook Is Not About You

The mission statement doesn't include making life easier for brands. (from f8 2008; image credit: me) Marketers, Facebook is not about Youoriginally published in MediaPost's Social Media Insider Facebook's f8 event last week will have lasting ramifications for the network's 800 million users. It will also have implications for brands, but the biggest takeaway should […]

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The Boy Who Cried “Privacy Breach!”

This was originally published in MediaPost's Social Media Insider, and I was originally going to call it "Privacy, Shmivacy" but deferred to Aesop instead. Image source: knowyourapps.com. The Boy Who Cried "Privacy Breach!" Gather around for a story, boys and girls. Stop me if you've heard this one before. Once upon a time, there was […]

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