Personal Social Action Social Media Showing Up The year was 1999. That fall, Binghamton University distributed t-shirts to seniors like me saying, “Class of 2000: Leaders of the New Millennium.” Given that the new millennium wouldn’t start until the year after we graduated, this specious claim should have been rephrased as “Class of 2000: Death Knell of the Millennium That Brought You […] Written by David Berkowitz January 20, 2021January 20, 2021
Columns Social Media What You Won’t Like about Google+ Pages This column was originally published in MediaPost's Social Media Insider. For more perspective on Google+, check out my post in Ad Age on Why Google+ Isn&39;t Just Another Facebook, as well as 360i&39;s White Paper on Google+ Brand Pages. On to today&39;s column… What You Won&39;t Like about Google+ Pages If you haven’t set up […] Written by David Berkowitz November 8, 2011November 26, 2020
Columns Social Media Why Google+ Matters This is a longer version of a column that ran in MediaPost’s Social Media Insider. If you're using it, find me there at gplus.to/dberkowitz . I’m done writing about Google+, at least for today. Fortunately, I still have enough material for a column thanks to the powers of crowdsourcing – the act of tapping the […] Written by David Berkowitz July 7, 2011November 26, 2020
Columns Social Media Your Google Plus FAQ Originalyl published in MediaPost's Social Media Insider By now, you&39;ve had a chance to try out Google Plus or read countless posts about it from the lucky thousands or millions or however many have access. If you&39;re like me, you&39;ve jumped from one column saying how it&39;s Google&39;s best homegrown social service ever (compared to […] Written by David Berkowitz June 30, 2011November 26, 2020
Columns Mobile Social Media A Mobile, Eventful, App-Filled Year in Review   The Ten Plagues of Social Media View more presentations from David Berkowitz. A Mobile, Eventful, App-Filled Year in ReviewOriginally published in MediaPost's Social Media Insider After writing 44 Social Media Insider columns this year, this 320th contribution to MediaPost offers a good time to reflect on what happened in 2010. Several themes emerged, with […] Written by David Berkowitz December 28, 2010November 26, 2020
Columns Social Media Wake Up When Google Bores You Google's trailer for virtual world Lively lives on, even if the site doesn&39;t Wake Up When Google Bores You The world may not need a Google-branded social network along the lines of what Google is reportedly building. My fellow columnist Cathy Taylor made that perfectly clear last week. Yet I can offer a barometer to […] Written by David Berkowitz July 6, 2010November 26, 2020
Columns Conferences and Events Social Media How Facebook Gets to 7 Billion Below's my latest column from MediaPost. Clearly it&39;s not for everyone. It&39;s funny, as I&39;m a day late in posting this while in Atlanta, the tweets have been positive (those I&39;ve seen at least) while the comments are much more negative. My next column will be a response to those comments, as I want to hear […] Written by David Berkowitz June 23, 2010November 26, 2020
Columns Social Media Opening the Facebook Open Graph Mailbag Originally published in MediaPost; image courtesy of Facebook   Opening the Facebook Open Graph Mailbag Congrats, Facebook. You've made every media pundit sound like the female leads in "Clueless," forcing us to use the word "like" every fourth word: "So, like, now you can like every webpage, and then like it on Facebook, and then […] Written by David Berkowitz April 27, 2010November 26, 2020
Columns Mobile Social Media How the Mobile Socialites Network Originally published in MediaPost. Special thanks to Johanna Werther at AdMob for making this possible. I know I'm not the New York Times and don&39;t seek exclusives, but if it makes sense for you I&39;m all for exploring story ideas that provide some custom hook or information for my readers in MediaPost, here, or elsewhere. […] Written by David Berkowitz September 15, 2009November 26, 2020
Columns Social Media Killing the Killer Conspiracies This guy& Written by David Berkowitz August 18, 2009November 26, 2020