When spending some time in Mexico City during the December 2017 holidays, my family benefited from the tips shared by a number of friends, as well as recommendations from guidebooks, websites, and articles, along with other tips we stumbled upon from locals as well as our own experiences there. Ultimately, there was so much information […]
Category: Personal
From “Fired” to “Hired”
As you discovered here first, I did in fact fire myself from my own consultancy. At the time, I couldn’t say what was ahead. While the papers were signed, all I could note in the release was: As for Mr. Berkowitz’s career post-Serial Marketer, he anticipates making an announcement before the end of the year. […]
David Berkowitz Fires Himself from Serial Marketer
FOR IMMEDIATE RELEASE NEW YORK, Dec. 2, 2016 /Newswire-USNewswire/ — David Berkowitz, principal of Serial Marketer, has fired himself, effective immediately. Mr. Berkowitz will continue publishing Serial Marketer’s blog and newsletter, but business operations are now winding down, with remaining projects to be completed in the coming weeks. “David Berkowitz was, to be totally honest, […]
Why I Ditched Casper (and Found a Much Better Alternative)
When I moved within Manhattan this spring, we wanted to upgrade our bed from a queen to a king, and that of course required buying a new mattress. Without thinking too hard about it, we decided to go with a Casper. After all, they advertise their “perfect mattress” everywhere. Who can argue with perfect? I […]
Welcome to the Future Home of Serial Marketer
In November 2005, ten and a half years ago, I launched the MarketersStudio.com blog. The name was inspired by Inside the Actors Studio. The original idea was to build on the interviews I published at eMarketer from 2001-2004. I probably should have done a lot more of that. Now, some change is coming. I will […]
Views of Staten Island Devastation and Cleanup Post-Sandy
I'll have a few more Sandy-related posts and hope to keep this as an ongoing post here, given how a lot of my broader neighbors in New York (plus many others in New Jersey) will have a much harder road ahead. I spent Sunday in Staten Island with a delegation from NYC's City Council, taking […]
Flickr Photos of Hurricane Sandy from NYC
I've been spared the worst of the destruction and damage of Hurricane Sandy, but I have been living in a very different city from the one I'm used to. It's dark (at night), without water (where I live), and causing all kinds of new and unexpected headaches. I have more thoughts amassed in a previous […]
A Few Disjointed Thoughts about Hurricane Sandy
Hi. I'm a Manhattan resident, not in Zones 1, 2, or 3 (the evacuation areas), but in one of those big, dark zones that lost power Monday night and may not have it back anytime soon. Perhaps I'll be lucky. I can't be in the middle of all this and not write something, but this […]
What I Learned from Mrs. Pat Kelly
Last week, the world lost a masterful educator and a remarkable individual, Pat Kelly. I'm tempted to post her photo from her obituary, but it doesn't do her justice, capturing nothing of her enthusiasm for education (a high school newspaper photo will have to do). It also captures nothing of the terror she invoked in students who would […]
28 Books for Your Africa Reading List – Safaris, Politics, Culture, History, and More
In February, I traveled through South Africa and Tanzania, taking part in a few safaris while exploring Cape Town and unwinding in Zanzibar. Along the way I also spent a night in Nairobi, Kenya and got a brief tour of Dar es Salaam, Tanzania. To prepare for the trip and expand my horizons while away, […]