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Conferences and Events
Media

Online Media Panel – Gotham Media Ventures Breakfast Tackles The Future of News and Information

Earlier, I posted coverage of the traditional media panel from today&39;s Gotham Media Breakfast. Now we get to the online panel coverage. Overall, I found the traditional media panel more compelling for a number of reasons: Times are especially tough for traditional media companies, so it's really great timing to hear their strategies for dealing […]

Written by David Berkowitz January 15, 2009November 26, 2020

Uncategorized

Darren Herman's Tips for Improving Agency Relationships with Vendors and Publishers

One of the less glamorous parts of my job is scheduling meetings with vendors and publishers. Some of the meetings are really interesting, while others I regret. And meanwhile there’s the frequent rescheduling – usually my fault, when I have to make time for a client demand that sprung up five minutes ago and must […]

Written by David Berkowitz December 15, 2008November 26, 2020

Social Media

Journalist Generation Gap with Social Media: SNCR & Middleberg

Image via WikipediaI'm a little behind in going through email, but I&39;m glad I caught this release sent to me about the generation gap in how journalists perceive social media. The results came out at the 3rd annual Society of New Communications Research Symposium, released by SNCR and Middleberg Communications. There are two key overall […]

Written by David Berkowitz November 26, 2008November 26, 2020

Social Action

Tackling Poverty on Blog Action Day

Image by carlaarena via FlickrToday’s a great day for the blogosphere, Blog Action Day. The idea is that bloggers band together to raise awareness of a certain issue, and the theme this year is poverty. B.A.D.’s official site says nearly 11,000 sites are participating reaching 12 million people, though with any luck we’ll get some […]

Written by David Berkowitz October 15, 2008November 26, 2020

Conferences and Events

Transcript from ServiceNation Presidential Forum

As a credentialed blogger for the ServiceNation Summit, I was on the distribution list for the official transcript of the event which included speeches by Tobey Maguire and New York Governor David Paterson and interviews with Senators John McCain and Barack Obama. For those who want to skim it, I’m posting it in full in […]

Written by David Berkowitz September 12, 2008November 26, 2020

Customer Service
Flubs, Gaffes, and Blunders

Opt-Out Hell as Microsoft Loses Momentum

This is a true story. The mission: unsubscribe from a newsletter How it should work: one click and you’re off the list How it really worked: try to unsubscribe… which requires signing in… but then I can’t remember the ID so I try recovering it, but that doesn’t work, so I have a lengthy exchange […]

Written by David Berkowitz August 26, 2008November 26, 2020

Social Media

Facebook Beacon Ad Update: Oozing with Irony

Given the barrage of comments on the recent post Facebook Social Ads Need an Opt Out, I updated the post and it’s really too good to share buried there (though PLEASE go there and read the comments if you want a year’s worth of great discussion within a single post). Thanks CK for the idea […]

Written by David Berkowitz January 2, 2008November 26, 2020

Social Media

Facebook Social Ads Need an Opt-Out

Lately I’ve been seeing far more ads on Facebook supported by implicit endorsements from friends. I’ve also had other friends share screenshots of ads and applications that I endorse. While Facebook did an admirable job mitigating the Beacon controversy, the debate about its Social Ads is far from over, and Facebook clearly isn’t yet giving […]

Written by David Berkowitz December 20, 2007November 26, 2020

Columns

Evolving Requirements For SEO

From MediaPost’s Search Insider; it continues in the extended entry Could the rules for search engine optimization change overnight? It’s unlikely, but you might have that thought after reading a column by Dorian Benkoil in the Jack Myers Media Business Report last week, “When Will Programmable and Semantic Search Replace Spiders and Web Crawling?” […]

Written by David Berkowitz August 8, 2007November 26, 2020

Columns

Kevin Federline… and the Future of Search?

Every single word is worth thirty grand Or maybe more– Kevin Federline, "Playing with Fire" I think I know what Kevin means in those brilliant lyrics. He’s promoting his search engine while lamenting escalating keyword prices. Wow. What, you don’t think you can learn search marketing wisdom from K-Fed? This week’s column, in the extended […]

Written by David Berkowitz March 27, 2007November 26, 2020

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Search results for: "Issue 46"

Online Media Panel – Gotham Media Ventures Breakfast Tackles The Future of News and Information

Darren Herman's Tips for Improving Agency Relationships with Vendors and Publishers

Transcript from ServiceNation Presidential Forum

Opt-Out Hell as Microsoft Loses Momentum

Evolving Requirements For SEO

Kevin Federline… and the Future of Search?

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