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Newsletter

How to Build Online Communities

When I read Richard Koch’s book The Natural Laws of Business 20 years ago, I was drawn to how he would invite the smartest people he could find over for dinner and discuss any topic he wanted to learn more about. He called this his personal university. I got to summon a personal university in front of […]

Written by David Berkowitz April 19, 2020November 26, 2020

Newsletter

The Very Model of a WFH Professional

With apologies to W.S. Gilbert and Arthur Sullivan Song: Work-from-Home Professional I am the very model of a work-from-home professional, Each morning light I dawdle to my Ikea confessional, I know the kings of Twitter, and I quote their spats historical, From Conways George to Kellyanne, they all can sound deplorable. I’m very well acquainted too […]

Written by David Berkowitz April 19, 2020November 26, 2020

Newsletter

Here to Serve You During COVID-19

Dear Subscriber, You may be aware that there is an international pandemic that is affecting business as usual. For months, it was said to be a bug far less deadly than the flu. The most vocal people saying that were several prominent elected officials, certain television personalities, and my father – a retired physician. Given […]

Written by David Berkowitz March 26, 2020November 26, 2020

Newsletter

Breathe

How strange is it that the one thing we need to do right now is also what can kill us? Breathe. I’m adapting day by day, working on some new projects. I thought I’d be getting some face-time with these companies. Now it’s all Slack and Hangouts and Zoom. I’m working on ideas for a […]

Written by David Berkowitz March 20, 2020November 26, 2020

Culture

You're Right, NY Times – A Lot of Sexism IS Subtle

The New York Times ran an important story on gender bias in the ad industry. The timing was interesting for me. I was sharing an UberPool with someone en route to iMedia’s Agency Summit yesterday, and the topic came up with the other passenger. She’s an aspiring fashion designer who was in town for a […]

Written by David Berkowitz May 2, 2016November 26, 2020

Flubs, Gaffes, and Blunders
Mobile

My Conversation With Spammy App Nomad's CEO

A lot of folks today are getting spammed by the app Nomad. Below's my exchange with the CEO, in case it&39;s helpful. No, I&39;m not linking to the app to give it any remote SEO benefit. If you see someone share Nomad though, don&39;t download it. Spamming contacts John Trabelsi <john@…> Thu, Mar 13, 2014 at […]

Written by David Berkowitz March 14, 2014November 26, 2020

Columns
Emerging Media

Is 2014 The Year When Brands' Startup Love Fizzles?

  Below is my latest column that ran in Advertising Age&39;s special 2013 opinion issue, with my own research on mentions of "startups" in Ad Age listed above. I've also been having a fun exchange about this with Kite&39;s Tarah Feinberg, some of which you can catch on Google+ (yes, really, G+ still exists). Tarah […]

Written by David Berkowitz January 3, 2014November 26, 2020

Customer Service
Flubs, Gaffes, and Blunders
Mobile
Travel

TripIt’s Questionable Billing Practices Tarnish Travel App

I've been a big fan of TripIt for years, logging more than 292,000 miles of trips through the travel service that organizes travel plans into useful itineraries easily accessible via mobile devices. My enthusiasm for them was greatly diminished though recently due to their billing practices and clear lack of understanding why what they&39;re doing […]

Written by David Berkowitz January 23, 2012November 26, 2020

Columns
Flubs, Gaffes, and Blunders
Social Media

The Chosen Media

The Chosen Media originally published in MediaPost’s Social Media Insider (update: for the benefit of the Walgreens representative who commented below, and the benefit of anyone else who may be confused, this entire column is an opinion, as is everything else on this blog) “Now therefore, if You will obey our voices, and keep our […]

Written by David Berkowitz January 17, 2012November 26, 2020

Columns
Social Media

Making Privacy Personal

From today’s MediaPost Social Media Insider How do you get people to care about privacy? People care about it in offline settings. At home, you know which window shades you prefer to draw closed at which times. At work, you might discuss Saturday night’s exploits with your cubicle-mate and not with your boss. Few can […]

Written by David Berkowitz May 18, 2010November 26, 2020

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Search results for: "Issue 46"

You're Right, NY Times – A Lot of Sexism IS Subtle

My Conversation With Spammy App Nomad's CEO

Is 2014 The Year When Brands' Startup Love Fizzles?

TripIt’s Questionable Billing Practices Tarnish Travel App

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