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Hardware to Nowhere

   I don’t need glasses normally, and I don’t need AI glasses either Writing this initially with pen and paper on a bus ride accompanying more than 100 4th graders on an overnight school camping trip, it’s a fitting time to reflect on why I’ve turned three AI-powered hardware devices in the past month or so. […]
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Meet the AI Native Generation

  Brought to you by: AIMG’s 5/9 event with Neuralift —AI for Segmentation: Unparalleled Precision with Transformative Time to Value—————————————————- Think generative AI is impactful now? Wait until you meet the AI Native generation. As the future of society and work transform thanks in part ot the impact of AI, these AI natives will be […]
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The 80-100-20 Rule

  Brought to you by:How Agencies are Using AI for Ad Data Analysis (join us!)—————————————————- You know the 80-20 rule, right? Ever since reading Richard Koch’s book “The Natural Laws of Business” in 2001, I have seen the rule everywhere. But as I’ve journeyed into fractional CMO work, I discovered a dimension of it that I […]
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AI, What Is It Good For?

Absolutely something Brought to you by:How Agencies are Using AI for Ad Data Analysis (join us!)—————————————————- AI, What Is It Good For? By David Berkowitz “What’s the methodology for how you collected responses?” a community member asked during this week’s AI Insiders call. “Uhh, I put up a Google Form and asked some people to fill […]
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The Future of AI Will Be Ad-Supported

Time to welcome my future neighbors, and their moose Brought to you by:How Agencies are Using AI for Ad Data Analysis (join us!) Where is AI going next? Two words: Madison Avenue. There’s a funny thing about this avenue – which I know very well, as I actually live here. No one trusts marketers Everyone wants […]
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When AI Came for Camelot

King Arthur Baking is no match for ChatGPT. Who’s next? The latest victim of the generative AI era? King Arthur. No, not the legendary figure who, if he lived, has been dead for 1,487 years (source: Perplexity.ai). I meant the bakers. Since the pandemic started, they’ve guided millions of home-based bakers (and probably quite a […]
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Your AI Reading List

Brought to you by: Compete Week—————————————————- I’m writing this from Austin, where I was been speaking at the HGS Build for the Future Summit. It’s both fun and humbling to feel like such a novice in a room full of brilliant folks tackling customer experience (CX) challenges or applying their other areas of expertise. I made […]
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What’s Up, Docs?

Brought to you by: Beehiiv—————————————————- I was sitting in a brainstorm with a client when we started discussing best practices for creating a certain kind of campaign. We knew we’d have to document them. I considered this a good occasion to multitask, firing up Google Docs and testing out a new Google Labs feature that lets you give […]
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The Sound and the Fury

Brought to you by: A stealth startup seeking your feedback—————————————————- Voice cloning is here. Another one of Pandora’s boxes is open. I shared a post about this earlier this week on LinkedIn: “I just created my very own voice clone in just 5 minutes using only 30 seconds of audio, all thanks to PlayHT. Click the link to listen, and […]
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Bicoastal Llamas & Strange Tales of AI

  Brought to you by: this survey!—————————————————- Three llamas walk into a bar. The bartender looks at them and says, “You guys must be here for the comedy night, huh?” The first llama says, “No, we’re here for the karaoke.” The second llama says, “No, we’re here for the trivia.” The third llama shakes his head and […]
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