fbpx

Trends

  1. Blogging
  2. Culture
  3. Flubs, Gaffes, and Blunders
  4. Health and Science
  5. Media
  6. Mobile
  7. Newsletter
  8. Personal
  9. Public Relations
  10. Social Action
  11. Social Media
  12. Technology
  13. Tools and Tips
  14. Travel
  15. Trends
  Thanks to our supporter, Bottom Line Having gone to two funerals over the past month, I’ve been forced to confront mortality more than usual lately, so now you’re coming along for the ride. Naturally, on the ride out to the second of the burials, I began to wonder, “Can I get a column out of […]
  1. Blogging
  2. Books
  3. Campaigns
  4. Columns
  5. Community
  6. Emerging Media
  7. In the Press
  8. Innovation
  9. Jobs
  10. Marketing
  11. Media
  12. Mobile
  13. Newsletter
  14. Personal
  15. Professional
  16. Public Relations
  17. Research
  18. Search Engine Marketing
  19. Social Action
  20. Social Media
  21. Tools and Tips
  22. Trends
As I publish issue 200, six years after starting this newsletter as the monthly-ish Serially Sporadic and four years after taking it weekly, it’s an apt time for time travel. The year was 2013. I had recently wrapped up a seven-year run with my corporate alma mater 360i when my alma mater Binghamton University reached out […]
  1. Advertising
  2. Arts and Entertainment
  3. Blogging
  4. Campaigns
  5. Columns
  6. Community
  7. Conferences and Events
  8. Culture
  9. Emerging Media
  10. Flubs, Gaffes, and Blunders
  11. Fun
  12. Games
  13. In the Press
  14. Innovation
  15. Marketing
  16. Media
  17. Mobile
  18. Newsletter
  19. Personal
  20. Research
  21. Search Engine Marketing
  22. Social Action
  23. Social Media
  24. Technology
  25. Tools and Tips
  26. Trends
  27. Video
  The Product Hunt newsletter headline as I write this is “TikTok as a Search Engine.” The Hustle went with a similar theme this week – “Google’s got competish.” Adorbs. The crux: Alphabet is touting how TikTok and Instagram are popular search engines for younger consumers, and per the logic of American-style capitalism, this benefits Alphabet by […]
  1. Advertising
  2. Arts and Entertainment
  3. Blogging
  4. Columns
  5. Conferences and Events
  6. Emerging Media
  7. Fun
  8. In the Press
  9. Innovation
  10. Marketing
  11. Media
  12. Mobile
  13. Newsletter
  14. Public Relations
  15. Social Action
  16. Social Media
  17. Technology
  18. Tools and Tips
  19. Trends
  Last week, I shared some thoughts about what it would mean to reinvent the Cannes Lions while acknowledging that there’s still value in the current version thanks to its role in recognizing creativity, closing deals, cross-pollinating ideas, and sparking global relationships. Now, it’s AI’s turn. First though, I did have the pleasure this week of emceeing Mediaocean’s […]
  1. Advertising
  2. Arts and Entertainment
  3. Blogging
  4. Columns
  5. Conferences and Events
  6. Emerging Media
  7. In the Press
  8. Media
  9. Mobile
  10. Professional
  11. Search Engine Marketing
  12. Social Action
  13. Social Media
  14. Travel
  15. Trends
  What would the Anti-Cannes event look like? That’s what I wondered while darting around from yacht to yacht on the Croisette this week. This isn’t to say that there’s anything wrong with Cannes (Sir Martin Sorrell of S4Capital disagrees; see why below). It attracts senior leaders to forge relationships, share ideas, and build pipeline […]
  1. Advertising
  2. Books
  3. Campaigns
  4. Conferences and Events
  5. Customer Service
  6. Emerging Media
  7. In the Press
  8. Innovation
  9. Jobs
  10. Marketing
  11. Media
  12. Mobile
  13. Newsletter
  14. Professional
  15. Search Engine Marketing
  16. Social Action
  17. Technology
  18. Trends
A colleague who I worked with last year shared a brutal post this week about triple-digit layoffs at the old ranch. Coincidentally, I was already working on this post that’s a round-up of resources that may be helpful. I’m hoping you, dear reader, aren’t in such a situation as the one my former colleagues face right now. […]
  1. Advertising
  2. Campaigns
  3. Columns
  4. Customer Service
  5. Emerging Media
  6. Flubs, Gaffes, and Blunders
  7. In the Press
  8. Innovation
  9. Jobs
  10. Marketing
  11. Media
  12. Mobile
  13. Newsletter
  14. Research
  15. Social Action
  16. Tools and Tips
  17. Trends
  I was going to name this edition “The Worst Best Take on Ad Fraud Ever” because it might live up to the title, but then I got a better one. I also considered “A Modest Proposal for Ad Fraud.” That will make sense shortly. As someone who almost never drinks alcohol on flights (correlation: […]
  1. Blogging
  2. Columns
  3. Community
  4. Culture
  5. Emerging Media
  6. Innovation
  7. Media
  8. Mobile
  9. Newsletter
  10. Personal
  11. Public Relations
  12. Social Action
  13. Social Media
  14. Tools and Tips
  15. Trends
  It feels like summer now, but the equinox doesn’t care when Memorial Day is, so we can go by the calendar year. That makes it a good time to share a couple of ideas I’ve had lately about spring cleaning, and I’d love to hear about your experiences. Pocket Zero I’ve read a lot about […]
  1. Arts and Entertainment
  2. Blogging
  3. Books
  4. Campaigns
  5. Columns
  6. Culture
  7. Emerging Media
  8. In the Press
  9. Innovation
  10. Media
  11. Mobile
  12. Newsletter
  13. Professional
  14. Public Relations
  15. Research
  16. Search Engine Marketing
  17. Social Media
  18. Technology
  19. Trends
  Acting. Parenting. Tweeting. We’re going to talk about all three today because they relate. I was talking to my actor friend, Lindsay, who’s made an appearance in these columns before. I was telling her how excited my eight-year-old daughter was when she found a yoga blanket gathering dust in my entertainment console drawer and asked […]
  1. Emerging Media
  2. In the Press
  3. Innovation
  4. Marketing
  5. Media
  6. Mobile
  7. Search Engine Marketing
  8. Social Media
  9. Technology
  10. Trends
I write this as I’m heading to Boston to give my first real-world talk in nearly three years, and of course, it’s about the metaverse. The good news is that when my friend running the Magnet Global agency community asked me to give this talk, in part because of musings shared in this very newsletter, I was […]
Want to get all the updates in your inbox?

Want to get all the updates in your inbox?

Get the Serial Marketer Weekly​

Categories

Archives

Join our community that brings global marketers together!

Join our community that brings global marketers together!

Every month, dozens of others join and add to the success stories of professionals who find business partners, save time vetting technologies, meet inspiring people, and learn new ideas that help them further excel in their roles and careers.