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  It feels like summer now, but the equinox doesn’t care when Memorial Day is, so we can go by the calendar year. That makes it a good time to share a couple of ideas I’ve had lately about spring cleaning, and I’d love to hear about your experiences. Pocket Zero I’ve read a lot about […]
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  Acting. Parenting. Tweeting. We’re going to talk about all three today because they relate. I was talking to my actor friend, Lindsay, who’s made an appearance in these columns before. I was telling her how excited my eight-year-old daughter was when she found a yoga blanket gathering dust in my entertainment console drawer and asked […]
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  I thought I was done joining any Zoom calls after normal business hours. But I made an exception for one, namely because it featured a marketer who I wanted to learn more about: my namesake. Yes, this David Berkowitz (not that David Berkowitz) was on a Zoom call that featured David Berkowitz (not that David […]
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  Ever since attending NBCUniversal’s ONE22 developer conference this week where they made their case for how they’re ushering in the future of TV, entertainment, and advertising, I’ve wondered what it meant for all kinds of media traditional and emerging. At the same time, I’m prepping a talk – my first solo address in-person since 2019 – […]
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  It’s another disheartening week in the media. Spotify defends its $100 million investment in Joe Rogan, but libraries and schools across the country are being told or asked to ban books. They’re completely unrelated issues, except for how they’re not. If Spotify were to terminate its contract with Rogan, that would reek of cancel […]
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  What is the next generation of marketing leaders curious about? Instead of asking them, they asked me. But I have some questions for them in return. Last week, I joined my alma mater Binghamton University for their Networking Night where students pull up a virtual seat at the virtual tables of real, live alumni […]
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